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Final Exam Review
Final Exam Review
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final review
Flashcards
41 cards
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Questions
41
Answers
1
One way to prevent some of the problems that family business face is to
Accept all responsibility yourself
Establish clear lines of responsibility
Hire a business broker
Be creative
2
To identify consumer markets, you should be aware of
Investors
Services
Demographic changes
Technology
3
Which one of the following promotes the value of the product or service to the customer
Resource
Benefit
Opportunity
Feature
4
A partnership in which to businesses work together for mutual benefit
Joint venture
Strategic alliance
Nonprofit corporation
Limited partnership
5
Entrepreneurs want to set their own agendas andschedules.Which word best describes this
Action-orientated
Independent
Enthusiastic
Goal-orientated
6
Operating under a new name or purposely discontinued to start a new one is considered a
Corporation
Business failure
Sole Proprietorship
Discontinuance
7
Customers who buy for personal use are in what market segment?
Industrial
Trade
Consumer
Small business
8
A retail business sells directly to
Wholesalers
Retailers
Industries
Consumers
9
Which one of the following determines if an ideafor a new business is practical?
Marketing plan
Business plan
Feasibility Analysis
Capitalism
10
The success or failure of an entrepreneurial venture rests entirely on the
Owner
Customer
Market
Investor
11
The easiest and most popular form of business to create is the
Subchapter s Corporation
Sole proprietorship
General partnership
Limited partnership
12
Customers who like to purchase products and services from companies they know show
Brand loyalty
Market share
Economies of scale
Demographics
13
A type of partnership where two companiesjoin to complete a specific project iscalled a
Strategic alliance
Subchapter s corporation
Joint venture
Nonprofit corporation
14
Business ownership carries with it a certain amount of
Prestige
Feedback
Habits
Services
15
This strategy involves how you will deliver your goods and services to your customers
Price strategy
Product stratgey
Project strategy
Place strategy
16
A binding legal agreement or promise to do something
License
Contract
Permit
Law
17
Advertisements sent directly to the home
Newsletters
Transit
Direct mail
Outdoor
18
A collection of businesses with a common line of products and services
niche
contract
corporation
industry
19
Striving for the same customer or market
opportunity
competition
trade shows
outsource
20
Sales promotions in the form of games
Rebates
Premiums
Sweepstakes
Samples
21
A promotion that returns part of the purchase price to a consumer
Samples
Rebate
Premium
Displays
22
A legal agreement to begin a new business in the name of a recognized company
franchise
venture
role model
trade shows
23
The principal disadvantage of a sole proprietorship is
Creativity
Marketing plan
Loss of freedom
Financial
24
A portion of the total sales generated by all the competing companies in a given market
Market share
Corporation
Target market
Service mark
25
A document that consists of 4 strategies - price, product, place, promotion
Product plan
Marketing plan
Sales plan
Business plan
26
A portion of the total sales generated by all the competing companies in a given market
Market share
Capitalism
Industrial market
Financial
27
The oral presentation made by a salesperson to help a person make a buying decision
marketing plan
personal selling
public relations
image
28
What is a risk of being an entrepreneur?
Uncertain income
Decision-making
Flexibility
Creativity
29
Amount of goods or services that consumers are willing and able to buy is determined by
Scarcity
Prices
Demand
Quanity
30
Partners that all have unlimited personal liability and full management are
Employees
Investors
General partners
Limited partners
31
A complete picture of a business’ prospective customers is a
Marketing plan
Resource
Customer profile
Customer needs analysis
32
Entrepreneur who is willing to work until a job isdone is
Enthusiastic
Persistent
Self-confident
Restless
33
One of the benefits of starting your own business is the ability to
Set your own salary
Do things your own way
Have unlimited resources
Have an established customer base
34
Filing Chapter 7 bankruptcy and losing money for creditors and investors is considered a
Discontinuance
New venture
Business failure
Service business
35
Percentage of price of an item that goes to state or local government
Sales tax
Patent
Discount
Contract
36
The amount of a good or service that producers are willing to provide is called
Inelastic
Volume
Services
Supply
37
Money that is left after all expenses of running a business have been paid
Profit
Opportunity
Outsource
Enterprise
38
Revenues lost to lower prices can be made up through
lower volume
higher volume
higher prices
lower prices
39
Statistical data that describes a given market by criteria like age, gender, and income
Direct channel
Demographics
Secondary data
Market research
40
The number one cause of business failure is
insufficient capital
poor management
job market
global economy
41
Which of the following is a contribution that abusiness owner makes to the community?
Competition
Service
Personal satisfaction
Generates jobs