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Quiz! for Marketing Basics Flashcards | StudBud
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Quiz! for Marketing Basics
Quiz! for Marketing Basics
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StudBud Administration
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Flashcards
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Questions
9
Answers
1
Discounts are examples of which type of promotion?
Sales Promotion
Food Stamps
Coupon
Personal selling
2
Occupation is a characteristic of a
demographic
market segmentation.
False
True
3
A process involving planning, pricing, promoting, selling, and distributing products to satisfy the needs of customers?
Media
Public Relations
Vacation
Marketing
4
The process of gathering information about your target market to verify the success of a product?
Investigation
Market Research
Prospecting
Shopping
5
Coca Cola is a sponsor for which sporting event in this video?
Olympic Games
TPC Championship
Superbowl
Nascar
6
Promoting a product on the internet is an example of what type of marketing?
Expensive
Cost Effective
Real
Direct
7
The Marketing Mix is made up of:
Price, Product, Place and Promotion
Preference, Price, Place and Public Relations
Advertising & Media
Points
8
A good product should fullfill a customer demand.
True
False
9
________ describes all potential customers who have a need for a product.
Focus group
Marketing
Market
Audience