BBI UNIT 3 REVIEW #2

Advertising a product to be luxurious and only fit for the individuals with a high income!

Companies pay consumers (e.g. teens) to recommend products. (Deceptive because people are being paid)

Advertising a product to individuals that live a specific lifestyle. (e.g. athletic lifestyle)

What is the arrow demonstrating in this print ad?

Ad shows consumers a very "low price" but when you come to the store, out of the product (have to buy more expensive)

What is the arrow demonstrating in this print ad?

What is the arrow demonstrating in this print ad?

Encouraging consumers to buy a product by advertising the "happiness" associated with using the product.

Advertising a product to have a limited supply ("Only 500 left so you must buy NOW")

Placing specific brand names in movies, tv shows, and other famous forms of media to provide awareness!

What is the arrow demonstrating in this print ad?

Advertising a product to be accessible for all income levels (not luxurious but a "normal" product for "normal" people)

Utilizing a famous individual (actor, athlete) to promote your brand/product!

Advertisements provide statements (Iphones are the best) but the statements are not factual based. No supporting reasons

What is the arrow demonstrating in this print ad?

The fear of being left out! (in terms of new trending products)

Ads that encourage consumers to be empathetic and plays on consumers emotions to encourage buying the product! e.g. Sad

Ads are slanted to sound impressive and provide real statistics about the product (e.g. Various vitamins in our cereal)