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Chapter 14: Sport & Mass Media Flashcards | StudBud
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Chapter 14: Sport & Mass Media
Chapter 14: Sport & Mass Media
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1
Stacking refers to assigning people to sports positions based on...
desire
race
experience
skill
2
Drugs that enhance athletic performance are also good for your health.
True
False
3
Which of the following terms can be linked to the process of rationalization?
measurement
all of the above
calculation
control
4
The Sumerians produced a form of writing called
cune i form
cunaform
cunieform
cuneiform
5
What is the gap between those with access to new technologies and those without called?
the spiral of silence
the great divide
the digital divide
the knowledge-gap hypothesis
6
Which society made a type of paper from reeds?
Greeks
Sumericans
Egyptians
Chinese
7
Television does not depict a great deal of violence.
False
True
8
Which of the following sports is an example of indirect competition?
football
baseball
pole vault
figure skating
9
Which sector of society benefits according to the knowledge gap hypothesis?
young and healthy
wealthy and educated
older Americans
white americans
10
Established rules in sports is a key component of...
secularization
rationalization
specialization
bureaucratization
11
A situation in which more people accept an opinion causing people to become less likely to voice their views.
knowledge gap hypothesis
spiral of silence
secularization
gatekeepers of silence
12
The sociological view interested in how mass media shapes everyday social interactions.
rationalization
functinalist perspective
interactionist perspective
conflict perspective
13
One of the major topics covered by mass media is the media themselves.
False
True
14
Which of the following is an example of a functionalist perspective of media?
It misrepresents minorities
It maintains the present social order
It supports the stability of society
It shapes social interactions in society
15
Media executives, editors, or reporters who can choose to pursue or not purse a particular news story.
sport
gatekeepers
knowledge gap hypothesis
media convergence
16
According to Robert Putnam, ---- has lead to a decline in social capital.
Text messages
Facebook
television
Twitter
17
The concentration on a single task in sports
specialization
quantification
bureaucratization
rationalization
18
The media set the boundaries of public debate by deciding which issues will receive coverage and which ones will not?
opinion leaders
social capital
agenda setting
spiral of silence
19
Until the 1400's, the principle mass medium in Europe was the hand written book.
False
True
20
Which of the following is not considered a valid perspective for studying sport as a social issue?
functionalist perspective
gender mentality
interactionist viewpoint
conflict therist
21
Which activity is linked with the bureaucratization of sports?
establishing an organization
establishing rules
establishing methods of measurement
establishing equality
22
In ----- competition in sports, two individuals or teams engage each other physically.
monopolistic competition
perfect competition
indirect
direct
23
The process of using measurement to compare the achievements of athletes.
secularization
quantification
rationalization
conflict perspective
24
Social networks & the reciprocal norms associated networks that encourage people to do things for each other
the digital divide
social capital
state capitals
networking
25
The gap between those with access to new technologies and those without
digital divide
spiral of silence
knowledge gap hypothesis
stacking
26
Everything that makes up a community
quantification
stacking
gatekeepers
social capital
27
After passing Title IX, the participation in sports for which type of athlete increased dramatically/
minorities
none of the above
women
senior citizens
28
Minorities are still underrepresented in which role in sports?
coach
punter
pitcher
quarterback
29
The Telecommunications Act of 1996 encourages advertisers to use a rating system similar to that used by TV companies
False
True
30
The knowledge gap hypothesis concerns the ability of people to access
health care
natural resources
information
sports
31
Respected individuals in the community
opinion leaders
leaders of opinion
stacking
secularization
32
The first major breakthrough in mass media came with the development of ---- and ---.
writing; paper
paper; tablets
IPad and IPOD
TV and tablets
33
If people are busy increasing their collection of --- they have no time to think about society's inequalities.
material possessions
additional possessions
direct possessions
Christmas possessions
34
Which of the following materials were used by Greeks for writing?
stone
paper
reeds
animal skins
35
Which development in mass communications was developed by the Sumerians?
movable type
paper
newspapers
cuneiform writing
36
The process by which every feature of human behavior becomes subject to calculation, measurement, and control.
rationalization
specialization
secularization
bureaucratization
37
Which of the following in NOT a characteristic that distinguishes a sport as a social institution?
urbanization
quantification
specialization
gender mentality
38
What are media executives, editors, or reporters called who open or close the gate on a particular story?
none of the above
opinion leaders
social capitalists
gatekeepers
39
Johannes Gutenberg invented
moveable type
the Internet
paper
the telegraph
40
Of the following social perspectives what focuses on how sport diverts attention form social injustice to a distraction?
none of the above
functionalist perspective
interactionist perspective
conflict perspective
41
The sociological view that the purpose of social institutions is to maintain the present social order
conflict perspective
digital divide
interactionist perspective
functionalist perspective
42
The digital divide describes the gap between
women and men
those with access to technology
those with access to government
old and young
43
This media argues that media messages are distorted because the media is owned by members of the power elite?
interactionist perspective
conflict perspective
funcitnalist perspective
all of the above