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QUIZ ON MASS COMMUNICATION Flashcards | StudBud
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QUIZ ON MASS COMMUNICATION
QUIZ ON MASS COMMUNICATION
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1
Educational TV was first introduced in India in the year
1963
1962
1960
1961
2
All India Radio before 1936 was known as:
All India Broadcasting Service
Broadcasting Service of India
Indian Radio Broadcasting
Indian Broadcasting Service
3
The word 'communication' is derived from the Latin word 'communis', which means-
none of the above
to speak
to make common
to write
4
A television programme in which host discuss with his guest is called:
Game show
Reality show
Talk show
Discussion show
5
The site that played a major role during the terrorist attack on Mumbai (26/11) in 2008 was
Twitter
Amazon.com
Orkut
Facebook
6
Which of the following is not a barrier to the communication process?
Telephone
Culture
Attitude
Distance
7
Bengal Gazette, the first Newspaper in India was started in 1780 by
Dr. Annie Besant
James Augustus Hicky
A.O. Hume
Lord Cripson
8
which statement is true about tal show "The Tonight Show" airing since 1954
it is the longest-running talk shows on television in the world
Not air any ad during the programme
Aired on CBC TV CHANNEL
most entertaining talk show in Europe
9
A journalist who is not attached with any newspaper is called:
Stinger
FreeLancer
Correspondent
Retainer
10
The major function of Television is to provide:
Education
All the three
Information
Entertainment
11
Which of the following is the news source for radio ?
All of these
News Agencies
Reporters
Corresponents
12
In communication, a major barrier to understand of messages is
Audience income
Audience education
Audience attitude
Audience knowledge
13
which of the followong was the first TV cartoon
Micky and Mouse
Heman
Spiderman
Crusader Rabbit'
14
Identify the odd part in the following sequences:
IBC-1927
VIVIDH BHARATI-1957
CABLE-1991
AIR-1936
15
Which of the following is not associated with SMCR Model
it explains the relationship of human communication
it is a linear model with missing feedback component
It is the expansion weaver model
It was created by David k Berlo in 1960
16
Prasar Bharati was launched in the year:
1995
1996
1998
1997
17
____________ is a type of verbal communication
Both A and B
Written communication
Oral communication
Body language
18
Identify the correct sequence of the following:
Source, message, receiver, channel
Source, receiver, channel, message
Source, channel, message, receiver
Source, message, channel, receiver
19
Which of the following is not true about Normative theories of mass communication?
proposed by Fred, Peterson and Wilbur Schramm
divided into the 6 categories
describes a way for media to be controlled and operated by the government
The Authoritarian Libertarian Soviet Communist and Social Responsibility
20
Personal influence theories is not
Media is stronger to form public opinion
formulated in 1948 by Paul Lazarsfeld, Bernard Berelson, and Hazel Gaudet
It stipulates that mass media content first reaches “opinion leaders,
interpersonal interaction has far stronger effect on shaping public opinion
21
The World radio day is celebrated on
February 13
April 20
January 14
March 26
22
National Press day is celebrated on:
17 Nov.
18 Nov.
20 Nov.
19 Nov.
23
what is the Meaning of grapevine communication:
informal
critical
corporate
formal
24
Which one of the following is known as the father of communication studies?
Wilbur Schramm
Alexander P. Ashbourne
Henry W. Seelay
Schuyler Skaats Wheeler
25
Feedback message comes from:
Satellite
Communicator
Media
Receiver
26
FM radio broadcasting started in India in
Delhi (23 July, 1977)
Mumbai (23 July, 1977)
Madras (23 July, 1977)
Shimla (23 July, 1977)
27
The English word ‘Communication’ is derived from the words
Communis and Communicare
Communist and Commune
Communion and Common sense
Communism and Communalism
28
What was the war of the worlds
CBS radio programme broadcasted on October 30, 1938
A soap opera broadcasted on BBC in 1938
Orson Welles's realistic radio show
A talk show associated with Bullet theory
29
Television was introduced in India on:
15 SEPT. 1959
15 SEPT. 1978
15 SEPT. 1958
15 SEPT. 1969
30
Which of the following is NOT one of the primary functions of mass communication described by Wright?
Immunization
Surveillance
Cultural Transmission
Entertainment
31
DTH service was started in the year:
Oct. 2001
Oct. 2004
Oct. 2002
Oct. 2003
32
WHICH OF THE FOLLOWING IS MISMATCHED?
RJ NAVED-------- RADIO MICRHI
RJ Latika-------Smaran'
NITIN------Khurafati
Raunac------Faua
33
Didactic communication is
Intra-personal
Organisational
Relational
Inter-personal
34
When does the communication process end?
when the receiver decodes the message and give feedback
when the recipient receives the message
when the message is sent
when the receiver has understood the message
35
What can be the medium of communication?
all the above
Signs
Written
Spoken
36
Who has given the name Akashavani to All India radio
Nehru
Tagore
Ambedkar
M.K. Gandhi
37
The term “TRP” is associated with TV shows stands for
Time Rating Points
Thematic Rating Points
Total Rating Points
Television Rating Points
38
Which of the follwoing is mismatched?
Gutenberg-----------Printing Press
Graham Bell-------Telephone
John Baird---- TV inventor
Rekvig---------Mobile Phone
39
Which of the following definition is not true about communication?
a process by which information is exchanged between individuals -Mariam
exchange of facts, ideas, opinions emotions by two or more persons-Newman
The transmission or exchange of information, knowledge, or ideas,-OXFORD
exchange of information and the transmission of meaning THROUGH TV ONLY
40
The world’s first TV advertisement for Bulova watches was aired in which year
july 1942
july 1941
july 1943
july 1944
41
Which among the following pair is not correctly matched?
COMMUNITY TV----1959
CABLE TV------1991
FM-------1977
SOAP OPERA---1984
42
What is not correct about British show "Top Gear"?
most watched television show in the world
has viewers in 170 countries.
Was first teleision talk show in the world
watched by 350 million weekly
43
The model of communication "Who, Says what, in which channel, to whom, with what effect" was developed by:
Harold D. Lasswall in 1968
Harold D. Lasswall in 1938
Harold D. Lasswall in 1948
Harold D. Lasswall in 1958
44
choose the statements associated with bullet theory (1930s).
audience accepts the messages directly without any rejection.
message instantly impacts the audience mind without any hesitation
first theory on Media Effects and the Media Behaviors.
The War of the Worlds programme is an example of this kind
45
The main objective of F.M. station in radio is:
Entertainment, Information and Interaction
Tourism, Interaction and Entertainment
Information, Entertainment and Tourism
Entertainment only
46
Which of the following statements is not connected with communication?
Information is power.
The world is an electronic cocoon.
Telepathy is technological.
Medium is the message.
47
Intra-personal communication involves:
An individual communicating to a large number of people
An individdual talking to a group
An individual thinking or talking to himself
An individual talking to another individual
48
The information function of mass communication is described as
surveillance
diversion
publicity
diffusion
49
Communication through picture is called:
None of these
Non-Verbal communication
Mass communication
Visual Communication
