Name that Marketing Standard

Management decides how much money should be budgeted to each department

A big screen TV was marked down 20%

A major corporation analyzes a specific metropolitan market to see if relocation is a good idea

When visiting a company’s website, customers are encouraged to complete a brief survey

Raw materials for use in production were shipped by truck to the company

A salesperson uses a local telephone directory to contact potential customers

A consumer answers survey questions after tasting a new food product

A bank loan is used to purchase additional stock for the holiday season

A shampoo producer decides to add a range of conditioners to its product line

Sleds are stored in a warehouse until the appropriate time to sell them

Management of a fast-food restaurant creates a new breakfast menu

A salesperson answers a customer’s questions about the operation of an iPad

A company decides to slash prices of their sneakers due to the opening of a competing store

A newspaper article appears about the opening of a new business.

Management has decided to use newspaper ads rather than television commercials