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Review for Chapter Test 2 Flashcards | StudBud
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Review for Chapter Test 2
Review for Chapter Test 2
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This will be open until March 31st @ 5:00 p.m.
Flashcards
36 cards
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Practice quiz
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Questions
36
Answers
1
The chef & the catering manager will meet with the planner before an event so that the chef can use up his inventory.
True
False
2
This market is growing rapidly due to changing technology, globalization & new treatment breakthroughs.
Insurance
Financial service
Medical
Incentives
3
Corporate meetings have many requirements. Providing this on time & efficiently will mean repeat business for hotels.
Enough guest rooms
Adequate meeting space
Service
Security
4
What is the profit margin on Sales for hotel banquets compared to hotel restaurants?
Banquet 35 - 40% Vs Rest. 10 - 15%
Banquet 10 - 15% Vs. Rest. 35 - 40%
Banquet 50 - 55% Vs Rest. 30 - 45%
Banquet 20 - 30% Vs Rest. 35 - 45%
5
Which of the following types of meetings are for ALL levels of corporate personnel and are held regularly.
New Product meetings
Stockholder meetings
Incentive meetings
Training meetings
6
Which of the following types of meetings are for Non-employees & can range from a formal meeting to an one-day event?
Dealer Meetings
Stockholder meetings
Training meetings
Incentive meetings
7
Which of the following types of corp meetings is held to ensure a company's work force against obsolescence (out dated)?
National sales meeting
Stockholder meetings
Professional/technical meetings
Management meetings
8
What is one of the major concerns for Pharmaceutical meetings?
High expenditure to attract clients
Must meet at a prestigious location
Security
Must have great amenities for their attendees
9
A sub-segment of "medical meetings" have emerged. Identify the correct one.
Continuing education for all medical related personnel
Doctors' educational development
Drugs development
Pharmaceutical industry
10
What is the definition of "per diem"?
this means per day you are away from the office
a fixed allowance for each day of travel
an allowance to cover all your entertainment expenses
Unlimited budget during your business travel expenses
11
Why is off-premise catering important for hotels?
So that chef can use up extra meals prepared to a banquet
It provides a change of scenery for the staff
So that they can use up any extra food & inventory before expiry dates
This will help boost F&B revenue even though it is not held on site
12
Which of the following types of corporate meetings is held in response to a special or specific situation?
Training meetings
New product/dealer meetings
Management meetings
Professional/technical meetings
13
When is the best time to setup and serve "Energy Breaks"?
Right after dinner so that they will have energy to party
Just before the end of the day so attendees don't need to spend $ for food
Just before lunch, hotel can serve a smaller lunch to save on food costs.
Mid-morning or afternoon to energize the attendees for upcoming meetings
14
Instead of the standard practice of serving pre-plated meals, what did global Hyatt Corp have the servers do?
Serve the first course in an ice sculpture
Create interactions with guests producing a more intimate less formal mood
Sing & dance the plated meals in
Flambe the desserts in front of the guests
15
Corporate meetings have many requirements. "They prefer to be the only group in the hotel - Private & confidential info"
Security
Service
Enough guest rooms
Adequate meeting space
16
Even though insurance & financial service meetings fall into the corp. market, why do they deserve special attention?
They need to entertain their clients
Spouses often attend the smaller meetings
Very price conscious
Spend more money on meetings than any other industry
17
Why is it important for you to know the different types of food service?
To sell off what is in your freezer/inventory
To suggest something high in labour and profit margin to make money
So that you can sample the different types of food
To show your product knowledge in order to make the "right" recommendations
18
Corporate meetings have specific characteristics. Are irregular & maybe on an as-needed basis, usually during the wk.
Lead time
Types of sites
Time cycle
Geographic pattern
19
Corporate meetings have many requirements. "Easy access from main room to other breakout rooms."
Enough guest rooms
Adequate meeting space
Attractive location
Convenient location
20
What is the new "norm" for corporate meetings?
Virtual components - teleconferencing & webinars to save on travel costs
Meetings are held in exotic places
Bigger budgets for food & beverage
With emphasis on fun
21
Which market segments is similar to the assoc. market - alternating their annual meetings between East & West
Labour Unions
Insurance companies
None of them
Government Agencies
22
"Overset safety margin" - so hotels can increase their bottom line by charging uneaten meals, labour and equipment
True
False
23
Corporate meetings have many requirements. "This will be remembered long after all other details are forgotten."
Weather
Mode of transportation
Quality of Food & Beverage
Quality of accommodations
24
Mostly training meetings. Slow to pay bills and usually have their meetings Mon. - Thur. Use RFP & IFB.
Military
Government
Incentive groups
Labour unions
25
What is the #1 factor a planner uses to select a hotel for incentive trips as per your e-text?
Transportation costs
Climate
Activities & attractions
Affordability of destination
26
Identify which SMERF group. This group is broken down into 2 categories - college a.k.a "The Greeks" & Service groups.
Fraternal groups
Religious groups
Social groups
Educational groups
27
"Guarantee numbers" mean this is what the planner will pay even if less guests shows up.
False
True
28
Companies market nat'l & intern'l, their structures are more detailed & multifaceted. It is vital for corp to do what?
Have more social events
Communicate
Hire more staff
Cut back on expenses
29
This group have large convention of over 10,000 attendees. Family oriented sites. Good food but min. alcoholic sales
Military groups
Educational groups
Religious groups
Fraternal groups
30
Your text book elaborated on sales tactics for nonprofit organizations. Select the correct one.
You don't need to spend a lot of time selling to them
Start with local chapters
Point out how prestigious it is to be at your property
Charge them a higher room rate - your hotel is after corporate meetings
31
What is the typical per-person costs for a group incentive trip?
3,600.00
over 10,000.00
5,000.00
2,400.00
32
This group have a wide variety of interests & purpose & generally more recession-proof than other types of meetings.
Fraternal
Military
Social
Educational
33
What is the new buzzword for evaluating the ROI of a company & identifying how the meeting can be a strategic asset?
Opposite of Revenue management
Zero based budgeting
Strategic meeting management
Budget planning
34
Which of the following types of meetings is designed to reward and motivate for excellent performance in a company?
Stockholder meetings
Management meetings
New product/dealers meetings
Incentive meetings
35
The reason for such a big difference in profit margins between Hotel banquet sales vs Hotel Rest. sales is....
Rest. volume often exceed banquet vollume as much as 3 - 1
Beverage profits are higher in restaurant vs. banquet
Banquet volume often exceed rest. volume as much as 2 to 1
Restaurant menus are more flexible vs banquet
36
Corporate meetings characteristics. Part of work & is mandatory for employees. Rooming lists & VIP lists are used.
Exhibits
Attendance
Duration of meetings
Lead time
