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1.4 News Agency & Search Engine Flashcards | StudBud
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1.4 News Agency & Search Engine
1.4 News Agency & Search Engine
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Flashcards
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Questions
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Answers
1
What makes “ThaiPublica” so successful?
They offer superficial content of trending topics
They offer in-depth & unique content
They offer superficial content
They are not successful at all
2
Which Search Engine is the most popular in Thailand?
Bing
MSN
Google
Yahoo!
3
Which news outlet was able to build up its reputation in just under 2 weeks?
Matichon Weekly
Siam Rath
Daily News
The Standard
4
At ThaiPublica reporters must write in general and have no speciality fields.
False
True
5
Which Google product plays a significant role in the Thai business sector?
Chrome
Google Play
Google Maps
Gmail
6
What is the correct order of the top 3 online activities, from most usage to the least?
Information search, Social Media & E-mail
E-mails, Information search & Social Media
Social Media, E-mails & Information search
7
What is one of the most important changes news reporters had to make?
Make content for a specific niche
Make content for a mass audience
8
Why would a business use Search Engine Optimisation (SEO)?
To make it more difficult for customers to find them
To flood their target groups with only their information
To increase their revenue
To appear as the top results of a Search Engine
9
What has greatly intensified competition for News Agencies?
The decrease in Ad spending
The increase in Ad spending
The rapid growth of online media
The rapid growth of printed media