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Journalism FBLA
Journalism FBLA
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Journalism FBLA
Flashcards
86 cards
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1
The supervisor or manager of a newspaper, magazine etc is called a what?
illustrator
reporter
news anchor
editor
2
the conclusion reached by a line of reasoning; inference is defined as a
consequence
importance
significance
rank
3
group of pages on the WWW, maintained by one person/organization devoted to a single topic(s)
newspaper
website
billboard
direct mail
4
High-Impact can best be defined as
having great effect
large images
poor information quality
large explosion
5
Any short video less than the length of a traditional television program is also known as a
excerpt
segment
video clip
stuff
6
For whom does Tinker vs. Des Moines NOT APPLY?
teachers
students
Public School Officials
Private school officials
7
How is this ad selling you the car? Pesuade, Inform, Entertain (which PIE fits BEST)?
entertain
inform
persuade
PIE
8
an article or substance that is manufactured or refined for sale.
non print media
product
marketing device
direct mail
9
definition of objective
happy to write and interview
ability to dig deep into investigative journalism
not influenced by personal prejudices, impartial
preference for or hostile feelings against something
10
To spread or disperse information is to
jargon
deconstruct
disseminate
interview
11
The phenomenon of people being more drawn to articles of famous people is called what?
timeliness
prominence
bias
proximity
12
Tinker v. Des Moines Independant Comm. School District gave students the right to what?
Freedom of Speech
Freedom of Petition
Freedom of Protest
Freedom to sue the school
13
A message transmitted by auditory means
book
instagram
radio
newspaper
14
Using appropriate technologies to make and disseminate media messages is what media skill?
evaluate
create
access
analyze
15
News vocabulary is also known as
news lingo
newspaper jargon
slanguage
news shop talk
16
A story written by a reporter working for a news service is defined as a
teaser
lead
feature
wire story
17
This is an example of a.....
pullout quote
sidebar
anchored feature
editorial
18
What is an example of non print media?
a book
newspaper
a snapchat
magazine article
19
What are the 5 principles of the first amendment?
Freedom of religion, speech, assembly, petition, and press
Freedom of speech, protest, press, religion, and opinion
Freedom of dress, speech, religion, press, and anti-gov.
freedom of religion, protest, speech, humanity, guns
20
This video is an example of.....
high impact marketing
social reality
illustrations
voice-over
21
What type of source is the Declaration of Independence?
illustration
secondary
primary
tertiary
22
What is this ad selling?
Getting Extra Screen time
Video Games
Soul Caliber
Being Healthy
23
Using lines, boxes, and large first letters to break up space on a page is called using what?
cutlines
newspaper jargon
the 5 Ws
graphic
24
A story whose basic purpose is something other than news, and is usually on the front page
human interest
editorial
informational
feature story
25
An anchored feature is defined as what?
story with a special angle that accompanies the main story
largest text on a page
A feature that moves in every paper
A feature in the same location in every edition
26
A flag in newspaper jargon is defined as....
the name of the newspaper as it appears on the top of page 1
the American Flag
A quote
The ability to share content and informatino
27
the persons reached by a book, radio or television broadcast, etc.; public:
cost effectiveness
structure
audience
production
28
A vast computer network linking smaller computer networks worldwide.
The Internet
Computer
Online Newspapers
Video Media
29
What are the 4 media process skills?
Access/Information/Creative/Process
Access/Analyze/Evaluate/Create
Who, What, Where, When
Create/Evaluate/Answer/Outline
30
Good Aesthetic is defined as
something beautiful/pleasing to the eye
ehh it's just ok
unattractive
ugly
31
In the case of Tinker vs. Des Moines Independent School students were suspended for doing what?
publishing an illicit article
making satirical cartoons about the principal
Boycotting the lunchroom
protesting the Vietnam War
32
A statement made by another person is best defined as a ?
news
masthead
quotation
sidebar
33
What is the premise of this ad? Is the premise reasonable?
Nike turns me into a cheetah, no
Nike turns me into a cheetah, yes
Nike shoes make faster, no
Nike shoes make me faster, yes
34
Correct the following sentence: employees must wash there hands when returning to work
Employees must wash their hands when returning to work.
Employees must was their hands when returning to work
Employees must wash there hands when returning to work.
Employees must wash there hands when return to work
35
What is the audience a news story or a advertisement is geared towards called?
target
test
prospective
sample
36
What is the premise of this ad?
Drink coke and find your inner Bond
Only wussies drink coke
Girls love coke drinkers
00coke
37
Interpret and understanding the components that make up a media message is what media process?
create
access
evaluate
analyze
38
Stories about something that touches lives, imagination, or emotions of readers are called
lead stories
human interest stories
social constructs
feature stories
39
What type of products would you expect to be advertise inside this magazine?
Makeup, hair items, and clothes
toys, pediatricians, and gymboree
Beer, sports teams, fishing equipment
Hot Topic, books, and Universal Studios
40
general communication, information, or entertainment in society, newspapers/radio/tv/internet
products
poster
billboard
medium
41
communication like radio/TV/papers/ magazines/the Internet, that reach/influence people widely
products
video clip
campaign
media
42
The Founding Fathers held what belief about the press?
press doesn't necessarily need to be accurate
censorship is a valued part of democracy
the press is unnecessary to form our more perfect union.
press exists to hold government accountable for its actions
43
Definition of ethics
to be immoral, and unjust
set of principles of correct conduct
to provide a piece of narration
use of lines, screens, and boxes
44
What are the 5 Ws?
where, when, wonky, writer, wazzup
will, won't, when wouldn't, what
whose, which, whom, why , when
who, what where, when, why
45
Hazelwood vs. Kuhlemier students sued over what major 1st amendment issue?
right to petition
freedom of religion
freedom of the press
freedom to protest
46
What is this segment of the newspaper?
dateline
flag
byline
pullout quote
47
What type of products would be advertised inside this magazine?
American Eagle, JC Pennys, and Dillards
video games, sports items, junk food
latest Khardashian reality TV show
vitamins, hair products, and makeup
48
captions are also known as
byline
dateline
jumpline
cutlines
49
Define billboard
a flat surface on which large ads or notices are posted.
scrolling sidebar ads online
magazine ads
advertisements within a newspaper
50
Why is an opinion not reliable for informational articles?
Opinions are perfectly fine for informational articles
opinions are based on a belief or personal opinion not facts
They are based in truth
Informational articles are editorials
51
Early newspaper differed from newspapers of today because...
were incredibly accessible
used lots of graphics and interesting quotes
were text-heavy, used little white space, and few graphics
were widely circulated and read
52
Who is the intended audience of this advertisement? What clues tell you this?
Children, the fun shaped chemical bottles
Single people, cleaning supplies
Parents, The fun shaped chemical bottles
OCD people, cleaning supplies
53
advertising matter, appeals for donations, sent to large numbers of possible customers
direct mail
bills
advertisements
email
54
What are considered to be the two cornerstones of democracy?
freedom of religion, and civic duty
free press and freedom of religion
the internet, and social networking
free press and public education
55
What is this called
sidebar
jumpline
editorial
skybox
56
the act of presenting for display; presentation; exhibition is
production
dissemination
cost effectiveness
medium
57
What is a short headline or phrase on page one to draw readers into a newspaper called?
teaser
byline
index
dateline
58
Correct the following sentence: Lets eat grandpa
Let Grandpa eat.
Let's eat, Grandpa!
Let's eat Grandpa!
Lets eat, Grandpa!
59
Cost effectiveness is defined as:
producing optimum results for the expenditure.
worthless
social constructs of financial relativity
providing minimal return on investment
60
Who is the target audience of this commercial?
children
men
joggers
hot girls
61
What does PIE stand for?
Please Include Excerpts
Photography, Information, Entertainment
Persuade, Inform, Entertain
Pictures In Elements
62
What marketing device does this commercial use?
bandwagon
celebrity endorsement
cost-effectiveness
avant garde
63
Define Voice-over
a song
a monologue
a person speaking to the camera
a piece of narration in a video with no image of a speaker
64
Locate, identify and comprehend information as need is defined under Media Process Skills as:
evaluate
analyze
create
access
65
This explains what is happening in a photograph or illustration.
byline
cutline
caption
dateline
66
How does this picture represent the social reality of its time?
Ketchup bottles were hard to open in the 50s
Men were considered the weaker gender
Women were considered the weaker gender
Easy open Ketchup bottles are grrrreat!
67
What segment is this?
index
byline
jumpline
message
68
What is a hard copy?
a tv show
printed on paper, can be read without using a special device
article view able on a device
a website
69
The first paragraph of a story that summarizes it and grabs the readers attention called?
lead
editorial
masthead
gutter
70
An advantage online newspapers have over print
they reach an older segment of the population
they have more images and graphics
can provide links to other websites or archived information.
71
What are advantages of advertising online?
reaches the elderly, lets the user pick their ads
outdated and accurate
tailored to a specific audience, reaches more people
ability to randomly send out large groups of ads
72
What type of marketing device does this news article briefly describe the impact of?
dissemination
ethical information sharing
proximity
celebrity endorsement
73
An editorial can be defined as what?
article written by an editor about an opinion on a issue.
human interest stories
feature stories
informs the reader by explaining/giving details on a topic.
74
Stories about people or even ts that are unexpected or special in some way are called what?
feature stories
oddity/uniqueness storys
teaser stories
lead stories
75
To remove or prevent publication of information is to?
bias
be objective
graphic
censor
76
Location and sometimes date of an even tor article, given at the beginning of a story.
cutline
byline
jumpline
dateline
77
People are more interested in local news, than in news from far away. Is an example of what?
proximity
human interest
bias
timeliness
78
Known as a brief story, that accompanies a main story, this is called a?
sidebar
objective
gutter
skybox
79
How did Hazelwood School district v. Kuhlmeier affect school journalism?
Students have free speech
School Officials had the right to censor school newsapers
School Officials cannot censor school news
Teachers can search lockers
80
Who is the target audience of this ad?
elementary aged school children
streaming music listeners
the elderly
middle aged teachers
81
What is a disadvantage to the newspaper medium?
can target audiences
Most people get their news on the internet
can carry coupons
They aren't as credible
82
What is a conversation for the purpose of obtaining information?
Interview
Social Reality
Social Networking
Texting
83
Is the following sentence biased? "The Bears overtook their unprepared and hapless opponents."
no
yes
84
Asked to make judgments about the truth, accuracy and relevance of media message is defined as
access
evaluate
analyze
create
85
What is this segment of the newspaper?
byline
index
editorial
masthead
86
The line on top of the newspaper page that contains the name of the paper, date, and the page #
jumpline
folio line
byline
dateline