Attitude Psychology 2021

Question 1

“Recycling is good for the environment” and “I never recycle plastic bottles” are CONSONANT cognitions?

Accepted Answer

False

Question 2

What are the two routes in the ELM?

Accepted Answer

Central & Peripheral

Question 3

Which of the following are NOT an important component for the source:

Accepted Answer

Kindness

Question 4

What area of persuasion did Hovland-Yale focus on?

Accepted Answer

Impact of the communicator, communication and the recipient

Question 5

How do we attempt to reduce dissonance?

Accepted Answer

All the above

Question 6

The first step used to convert someone into a cult is "love bombing"

Accepted Answer

True

Question 7

The audience takes the peripheral route when persuaded by...

Accepted Answer

Other factors (e.g. attractiveness of the source)

Question 8

A reference group is a group to which we compare others.

Accepted Answer

False

Question 9

Decision fatigue occurs when an individual uses the central route too often

Accepted Answer

True

Question 10

According to the Hovland model, the communicator is more persuasive when they are less credible

Accepted Answer

False

Question 11

Which of the following is NOT one of the 9 characteristics that encourage attitude change?

Accepted Answer

The audience is educated

Question 12

The stronger the dissonance, the stronger the attempts to reduce it.

Accepted Answer

True

Question 13

"Opposing pollution when a nearby factory ruins your favourite river" is an example of what kind of attitude formation?

Accepted Answer

Direct contact

Question 14

According to the model and research, what is the most persuasive way to use the ELM?

Accepted Answer

Use both routes together

Question 15

Most people voluntarily seek out information that challenges their existing beliefs

Accepted Answer

False

Question 16

An attitude scale is usually a...

Accepted Answer

5 point scale

Question 17

Favouring recycling because your friends explain the benefits of it is an example of Direct Contact attitude formation

Accepted Answer

False

Question 18

In Festinger's experiment, which group reported the task as boring?

Accepted Answer

$20 group

Question 19

Who was the psychologist who first investigated Cognitive Dissonance?

Accepted Answer

Leon Festinger

Question 20

The ABC's of attitude are:

Accepted Answer

Affective, Behavioural, Cognition

Question 21

What is an attitude?

Accepted Answer

Judgments about people, objects, events, and thoughts

Question 22

Social distance scale is a rating of the degree a person would be willing to have contact with a member of another group

Accepted Answer

True

Question 23

Who is more likely to be recruited into a cult?

Accepted Answer

Someone who is satisfied with their current employment

Question 24

The recipient takes the central route when persuaded by the...

Accepted Answer

Message

Question 25

Which of the following is NOT a way to reduce cognitive dissonance?

Accepted Answer

Add more dissonant thoughts

Question 26

Cognitive dissonance occurs due to mental...

Accepted Answer

Discomfort

Question 27

ELM: The path of cognitive processing that involves scrutiny of message content.

Accepted Answer

Central route

Question 28

Which is NOT a way attitudes can be formed?

Accepted Answer

Self reflection

Question 29

How many reference groups can someone have?

Accepted Answer

Multiple

Question 30

According to the Hovland model, if the audience has low intelligence, they are easier to persuade.

Accepted Answer

True

Attitude Psychology 2021

Questions 30

Attitude Psychology 2021

Questions 30