What is an employee manual?

handbook or guide containing data about salon operations

What should you do 24 to 48 hours before an appointment with a client?

confirm the appointment with the client by phone

Why is parking a critical element in attracting business?

safety and convenience are important marketing features

WHat is the MAIN goal of public relations?

achieving a certain desired behavior

What is NOT a characteristic of a corporation?

ownership limited to one individual

What sort of person might thrive by operating a sole proprietorship?

independent, self-motivated individual who likes to be in charge

What is true of financial management?

it is the cornerstone of a successfl business plan

what happens when stockholders buy additional shares of stock?

they increase their ownership interest in the corporation

What should you do after asking a caller for permission to put the caller on hold?

allow enough time for a response

What is a function of the federal agency called the Small Business Administration (SBA)?

helping small businesses succeed

why should you require the services of a competent lawyer and tax accountant if you want to form a corporation?

to ensure compliance with complex state rules and regulations

What is true of the front desk in a salon or spa?

it is the center of business operations in the salon

What is the right approach for conflicts involving employees?

responding quickly and diplomatically

When should you learn as much as possible about a prospective partner's ethics and philosophies?

before entering into any binding agreement

What are consumption supplies?

suplies used to conduct daily business operations

income generated from selling products and services

money left after expenses are subtracted from revenues

What is the purpose of a noncompete clause within an agreement to buy an established salon?

ensure the seller doesnt go on to offer similar services to the same market

why should you contact local authorities after confirming your ability to own and operate a salon?

to investigate necessary business licenses and regulations

When answering the phone, how can you let clients know you are eager to serve them?

by answering in a sincere, welcoming tone of voice

What BEST describes a partnership?

multiple people sharing ownership of a business

What are retail supplies?

items avaliable for sale to clients

What is a business plan?

strategy for understanding key elements in developing business

What do you gain through education?

knowledge you need to operate a profitable business

What helps you learn how to forecast (make predictions) about your business?

becoming familiar with specific costs related to running the business

What is a characteristic of someone who might thrive in a partnership?

enjoys the security of working with others

What is a benefit of renting a booth or space within an established salon?

you gain experience by running a business on a small scale

studbud

chap 22- skin care business state board

60 termsStudBud Administration5 plays

Imported from external platform

Flashcards60 cardsFPractice quizPHost liveL

Questions 60

Answers

1
What is an employee manual?
brochure listing businesses with the salon has professional relationships
list of paid holidays and days the salon will close early
handbook or guide containing data about salon operations
handout with names and contact information of all employees
2
what should you do when leaving phone messages?
pretend to be the salon manager
address the client by name
remind the client to bring enough money to pay for services
leave a thorough description of all services you expect to perform
3
What should your dispensary feature in addition to ease of mobility?
fluorescent lighting
adequate storage space
soothing paint colors on the wall
high-fashion furniture
4
What should you do 24 to 48 hours before an appointment with a client?
confirm the appointment with the client by phone
prepare your workstation by laying out needed products and supplies
wash your hands to ensure cleanliness during the treatment
turn on the towel warmer and insert fresh linens
5
Why is parking a critical element in attracting business?
only people who drive are likely to seek out salon services
because employee convenience is always your first priority
safety and convenience are important marketing features
you won't enjoy work if you have to park a long distance away
6
What aspect of employee relations includes active listening?
positive surveillance
negative communication
negative surveillance
positive communication
7
WHat is the MAIN goal of public relations?
distracting the public from crimes
gaining more personal friends
attracting potential new employees
achieving a certain desired behavior
8
when should you confirm that you are in compliance with all local, state, & federal regulations, to avoid of violations?
during your first year of business
during the first week of business
before opening your salon
during your first month of business
9
What is NOT a characteristic of a corporation?
shared ownership
involvement of stockholders
status as an independent legal entity
ownership limited to one individual
10
What sort of person might thrive by operating a sole proprietorship?
collaborative person who enjoys bouncing ideas odd others
risk-averse person who does not mind sharing profits
quiet person who feels uncomfortable giving orders
independent, self-motivated individual who likes to be in charge
11
What is true of financial management?
it is the cornerstone of a successful employee handbook
it is the cornerstone of a successfl business plan
no one expects every business owner to know how to manage money
it is your accountant's responsibility, not yours
12
what happens when stockholders buy additional shares of stock?
their voting power remains unchanged
they increase their salaries
they diminish the overall value of the corporation
they increase their ownership interest in the corporation
13
What does OSHA oversee?
efficacy of skin care products
compliance with tax regulations
workplace safety
product advertising
14
Who generally pays for the utilites an esthetician uses in a booth-rental arrangment?
financing company
clients
esthetician
stockholders
15
What does a corporation accomplish by issuing stock certificates or shares?
raising capital
adding members to the board of directors
diversifying corporate investments
eliminating corporate liability
16
What should you do after asking a caller for permission to put the caller on hold?
warn the caller that he or she might be on hold for a long time
allow enough time for a response
immediately put the caller on hold
shout to the person in the salon with whom the caller needs to speak
17
What is a function of the federal agency called the Small Business Administration (SBA)?
helping small businesses succeed
ensuring compliance with employment laws
ensuring workplace safety
performing workplace inspections
18
why should you require the services of a competent lawyer and tax accountant if you want to form a corporation?
because every business needs a full-time lawyer and tax accountant
to ensure compliance with complex state rules and regulations
in order to establish tax shelters in which you can hide income
to protect yourself since most companies get sued often
19
What is a sole proprietoship?
business owned by one person
business owned by two or more people
business owned by stockholders
local business that is part of a larger national chain
20
What is an employer's TOP financial priority?
rent or mortgage
utilities
payroll
product vendors
21
What is true of the front desk in a salon or spa?
few customers will have direct interaction with the front desk
it is the center of business operations in the salon
only the manager needs to know how the front desk operates
every estherician takes a turn working at the front desk
22
What is the term for locating a business close to other businesses that offer different products and/or services?
cluster retailing
one-stop shopping
group marketing
demographic geography
23
What is the right approach for conflicts involving employees?
responding quickly and diplomatically
immediately sending the employee home to "cool off"
letting employees work out their own problems
immediately firing any employee involved in a conflict
24
When should you learn as much as possible about a prospective partner's ethics and philosophies?
during the first year of business, so you can see how the person works
before discussing the possibility of going into business together
after spending your capital on equipment and other necessities
before entering into any binding agreement
25
What are consumption supplies?
suplies used to conduct daily business operations
items available for sale to clients
supplies used in the lunchroom
supplies used to build the physical plant of a salon, like lumber
26
What is revenue?
total amount of all expenses for which the salon is liable
portion of income set aside for taxes
income generated from selling products and services
amount spent on purchasing products that will be sold to clients
27
What is profit?
all salon income prior to expenses
salaries minus tips
money left after expenses are subtracted from revenues
total amount of expenses plus revenues
28
What is the purpose of a noncompete clause within an agreement to buy an established salon?
to ensure the buyer will not terminate any current employees
ensure the seller doesnt go on to offer similar services to the same market
to void the deal id anyone opens a competing salon within a year
to ensure the salon has no existing competitors
29
the term for the particular identifying characteristics of an area, such as size, age, sex or ethnicity of residents?
marketing strategies
criteria
demographics
quotas
30
What business type requires the proprietor to bear losses alone?
corporation
partnership
sole proprietorship
limited liability corporation
31
why should you contact local authorities after confirming your ability to own and operate a salon?
to request public financial support
to investigate necessary business licenses and regulations
to request favorable write-ups in local tourism guides
to win favor by offering free services to local authorities
32
Who do employees typically regard as the leader of the team in the salon?
receptionist
manager
most experienced esthetician
client
33
What is a good approach for a business owner to have regarding lapses in insurance coverage?
occasional lapses are not a big deal
coverage is typically unnecessary
insurance should only be purchased when there is a problem
coverage should never lapse
34
When should you become familiar with the basic business principle of accounting?
inspiration you need for inventing a successful product
knowledge you need to operate a profitable business
before you open your business
during your first week in business
35
What are two of the MOST important factors when choosing the location of your salon?
size of the building and quality of its fixtures
distance from the bank and age of the building
visibility and accessibility
product pricing and quality of service
36
When answering the phone, how can you let clients know you are eager to serve them?
by telling them questions can only be answered via in-person service
by answering in a sincere, welcoming tone of voice
by rushing them off the phone as fast as possible, because time is money
by offering to send an esthetician to their home for the first service
37
What is the term for items you might offer your employees, such as tickets to educational conferences?
widgets
incentives
tips
revenues
38
What should you REFRAIN from doing when using the phone?
chewing gum
being fully attentive to the caller
projecting a positive attitude
actively listening to the caller
39
What BEST describes a partnership?
multiple stockholders sharing ownership of a business
one person owning a business and another person serving as manger
one person starting a business and then selling it to another person
multiple people sharing ownership of a business
40
What are retail supplies?
items avaliable for sale to clients
record-keeping tools like blank sales slips and rolls of receipt paper
supplies used in the reception area
supplies used to conduct daily business operations
41
What procedures should be spelled out in a security checklist?
greeting and welcoming procedures
opening and closing procedures
faical and waxing procedures
client-consultation
42
How quickly should you answer the phone in a professional setting?
you should send all calls to voicemail
within three rings
during the first ring
after about one minute of ringing
43
What is a business plan?
document outlining a company's beliefs and goals
strategy for understanding key elements in developing business
checklist explaining how procedures are followed
handout given to employees explaining company policies
44
What is an example of a fixed cost?
advertising budget
plumbing repair cost
air-conditioning repair cost
rent
45
What do you gain through education?
knowledge you need to operate a profitable business
inspiration you need for inventing a successful product
compassion for dealing with employees problems
patience for waiting out slow periods in business
46
What is the term for business expenses that fluctuate?
variable costs
marketing costs
fixed costs
utility costs
47
What type of business is managed by a board of directors?
partnership
sole proprietorship
corporation
booth rental
48
What helps you learn how to forecast (make predictions) about your business?
becoming familiar with specific costs related to running the business
maintaining a staff of five or more for at least one year
achieving five or more years of consistent profitability
becoming familiar with the financial affairs of your competitors
49
What is a characteristic of someone who might thrive in a partnership?
wants to keep all profits instead of sharing them
enjoys the security of working with others
worries about the risks associated with assuming liability
prefers to do everything instead of delegating tasks
50
What is a benefit of renting a booth or space within an established salon?
booth renters usually end up buying the salon after a short period
if you succeed in booth rental, you will succeed in anything you try
booth rental exposes you to every possible business situation
you gain experience by running a business on a small scale
51
WHat term refers to the employees that work for you?
vendors
clients
constituents
personnel
52
What do you communicate to your employees by setting clear goals and objectives and by acting consistently?
that you are a person of your word
that you ar boring and predictable
that you will be quick to punish
that you don't want their input
53
what is the protocol for missed calls in a professional setting?
returning calls within a week is sufficiently professional
check messages often and respond as quickly as possible
every call to a business must be answered immediately
returning these calls is unnecessary because the person will call back
54
What is one of the effects of incorporating?
eliminates the need to pay any type of taxes
eliminates the need to obtain government recognition of the business
helps to protect personal assets
requires all investors to be actively involved in managing the company
55
What is the PRIMARY purpose of creating a procedural guide?
establishing disciplinary policies
standardizing operations
weeding out bad employees
relieving managers or responsibilty
56
What costs should you cover for employees to the best of your financial ability?
meals
leisure activities
transportation
benefits
57
Whose assistance should you seek out if you do not understand your obligations as a business owner?
architect and accountant
marketing specialist and architect
attorney and accountant
marketing specialist and attorney
58
What key information is supplied by accurate daily reports?
product efficacy fluctuations
gross income and cost of operations
client satisfaction rates
future marketing opportunities
59
What is the correct term for the money needed to invest in a business?
collateral
lucre
capital
down payment
60
What evokes a professonal ambiance in the salon?
neighborhood in which the salon operates
clientele of the salon
style of the salon
popularity of the salon

chap 22- skin care business state board Flashcards | StudBud