Unit #6: Marketing

This did not begin until 1991 with the introduction of the World Wide Web:

Businesses can use the internet to improve communication in which of the following ways?

The internet was first used in the 1950's as a research and ________ tool.

This is a new financial product that was developed because of technology and the internet?

This is a marketing strategy that encourages people to pass along a marketing message:

Which of the following features are likely to increase online purchasing?

This entrepreneur founded Amazon.com in 1994.

A _________ business completes almost all of its activities online.

This entrepreneur founded e-bay in 1995.

This entrepreneur co-founded Twitter in 2006:

This is an ad looks like an operating system message.

This entrepreneur is credited with creating the FIRST personal computer marketed to consumers.

Amazon uses this to determine products that customers are likely to purchase in the future:

A ___________ business completes its activities by relying on a retail store and/or buildings.

The majority of the world’s online growth is coming from:

A _____ business completes its activities with the use of traditional retail and the internet.

Viral marketing can utilize social networking sites such as Facebook, Instagram, and YouTube.

Amazon has established these around the U. S. to fill customer orders as soon as possible.

This is the study of available data to evaluate and improve marketing activities.

CEO of Snapchat, the company he co-founded in 2011. He is youngest billionaire in the world.

Which of the following is the BEST example of a click-only business?

This is an advertisement that opens in a new window when a web page is being viewed.

This was the first real Personal Computer marketed to consumers, 200 were produced in a garage.

Business ____ are regularly updated on-line journals 

Approximately _______ of the world's population has internet access.

Successful viral marketing depends on a high pass-along rate from person to person.

Search engines allow companies to pay to have their website appear at the top of search lists:

Fewer and fewer companies are using the Internet for advertising.

This is the completion of marketing activities using the computer & internet technologies:

Which of the following is NOT an advantage of e-commerce?

This entrepreneur is the founder, chairman and chief executive officer of Facebook.

Businesses can also use the internet for which of the following:

Which of the following is NOT a disadvantage of e-commerce?

Which of the following statements best describes the future of online shopping?

A local bank might support a website that helps consumers understand installment credit.

Virtual marketing can utilize ____ networking sites