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History of Broadcasting Hahn Final Exam!
History of Broadcasting Hahn Final Exam!
200 terms
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#History of #Broadcasting #Dustin #Hahn #Texas #Christian #University #Final #Exam
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Questions
200
Answers
1
What term refers to the creation of a vast and detailed narrative space?
transmedia migration
vertical integration
hyperdiegesis
horizontal integration
2
Who invented the Image Dissector?
Phansworth
Zworykin
Hertz
Baird
3
Who invented the Kinescope and part of the television receiver?
Zworykin
Baird
Phansworth
Hertz
4
Jack Gleason starred as the lead in what show that aired from 1951-1955?
The Jeffersons
I Love Lucy
The Honey Mooners
Amos & Andy
5
The ability to transmit without wires, wireless, was realized by what Italian inventor?
Fessenden
Marconi
Alexanderson
De Forest
6
After struggles with distribution of copyrighted songs, profits finally began to
level off
increase
decrease
7
The FCC Blue Book Report considers station renewals on:
a balance of commercial and sustaining programs
the provision of local live programs
the elimination of advertising excess
all of the above
8
There was a generational conflict between the "Greatest Generation" and "Baby Boomers".
False
True
9
The New York Times was an example of more ______ culture news
low
high
mid
10
Where is Lee De Forest's country of origin?
Italy
Canada
Russia
USA
11
What network became the new "we try harder" network?
DuPont
CBS
ABC
NBC
12
Disney and what network announced a merger in 1995?
ABC
FOX
NBC
CBS
13
This time was noted as the age of digital ______
confluence
convergence
consolidation
complexities
14
NBC would pay their affiliates to air their programs, they agree to the entire network schedule
false
true
15
________ purchased RKO in 1957 becoming one of the largest TV program suppliers in the 1960s.
20th Century
Universal
Desilu
Time Warner
16
Commercialization was bound to lead to competition... the triumph of the ____ over the tasteful
rich
famous
poor
popular
17
Fin/Syn and PTAR lead to an hour of primetime during the week (local news, game shows, etc).
True
False
18
What show features a band of survivors all with secrets?
Lost
Fear Factor
Survivor
The Wire
19
What network bought a part interest in ESPN in 1980?
DuPont
CBS
NBC
ABC
20
What does FCC stand for?
Federal Communications Commission
Federal Communications Clause
Frequent Corrections Commission
Focused Central Calls
21
The _______ company was one of the early industry leader in audience research.
Comcast
Nielsen
ATT
Arbitron
22
The Radio Act of 1927 regulates radio use as the _____ interest, convenience, or necessity.
popular
private
business
public
23
What cable sports station grows into its empire at this time?
FOX Sports
NBA TV
ESPN
CBS Sports
24
Sesame street recently introduced a broadcast character named Julia, its first with what?
autism
agoraphobia
a single mother
an eating disorder
25
Who pioneered FM technology?
Lee De Forest
Edwin Howard Armstrong
David Sarnoff
26
In 1923, _____ was awarded one of the first radio station licenses in Kansas.
Brinkley
Barkley
Binky
27
What show featured a thirty something single woman embarking on her career in news?
The Wire
I Love Lucy
The Mary Tyler Moore Show
The Office
28
The first satellite sent into space, by the russians, was named what?
DuMont
Upspunk
NASA
Sputnik
29
Who was the leader of the team credited with developing the protocol for the World Wide Web?
Tim Berners Lee
The National Science Foundation
ARPAnet
Al Gore
30
What news organization that covers the middle east from a middle eastern perspective?
C-SPAN
Al Jazeera
CNN
CBS
31
_______ solidifies its hold on TV ratings and ________ in radio ratings.
Arbitron , Nielsen
Arbitron , Arbitron
Nielsen , Nielsen
Nielsen , Arbitron
32
What major network was a holdout in forming Hulu?
CBS
ABC
NBC
FOX
33
Who was the English inventor who pushed for adoption of mechanical standard for TV in Britain?
Phansworth
Baird
Vladimir
Zworykin
34
By the end of the 1930s, almost 30 percent of America's 800 stations were owned by _________
networks
actors
newspapers
music labels
35
__________ is when two companies join together but only one company remains afterwards.
merger
affiliate
syndication
consolidation
36
Louis G Caldwell suggested public interest standard should be determined by _______ superiority
wattage
content
talent
technological
37
The broadcasters' _____ amendment rights prevented outright censorship.
1st
18th
5th
2nd
38
The ____ Show Scandals upend sponsor-controlled systems of production ...
News
Quiz
Game
Pop
39
William Randolph Hurst's publications pioneered what?
sensationalism in news
objectivity in news
journalistic neutrality in news
40
What quiz game show featured cheating by NBC and Charles Van Duren?
21
Family Feud
12
$64,000 Question
41
What does HBO stand for?
Help a Brother Out
Home Box Office
Horrible Body Odor
Hollywood Bowl Orchestra
42
Who saw radio as having one-to-many potential rather than simply point-to-point communication?
David Sarnoff
Edwin Howard Armstrong
Lee De Forest
43
What courtroom drama lasted 193 episodes between 1984 and 1992? (the lead passed away recently)
Divorce Court
Judge Judy
Night Court
Judge Mathis
44
What "fourth network" does Rupert Murdoch own and operate?
NBC
FOX
ABC
CBS
45
Wrestling and ___ was popular in the late 40s and early 50s because it was easier to broadcast.
baseball
bowling
basketball
boxing
46
The kidnapping of Elizabeth II's baby was the first national media event for radio.
false
true
47
The Biltmore agreement continues today.
true
false
48
The networks key function within their ____ Acceptance department was to prevent FCC violations
cross-ownership
continuity
public
private
49
The next notes, "with each improvement come along with it possibilities for ____"
advancement
ruin
riches
50
What network fought for TV to go on UHF over VHF & wanted to delay TV until color was developed
NBC
CBS
ATT
ABC
51
This is when newspapers owned multiple radio stations within a market
duopoly
oligopoly
cross-ownership
vertical integration
52
an example of the business side of the TV industry is when __ and her family went to Disneyland
Mary Tyler Moore
Raven
Lucy Lu
Roseanne
53
What show aired from 1985 to 1992 featured four older women and their relationships?
The Golden Girls
Saved By the Bell
The Cosby Show
Night Court
54
Who went through many lawsuits and ended his life along side his fourth wife?
David Sarnoff
Edwin Howard Armstrong
Lee De Forest
55
Early government & industry research was interested in the nature of the public.
true
false
56
Who invented the high speed alternator that allowed him to send out the first true broadcast?
De Forest
Alexanderson
Marconi
Fessenden
57
Who invented the Audion Tube?
De Forest
Marconi
Alexanderson
Fessenden
58
______ had been the first and most important type of radio content.
news
quiz
music
comedy
59
Who completed ship-to-shore radio report in 1899 that "dazzled Americans"?
Fessenden
Marconi
De Forest
Alexanderson
60
The period from 1955-1965 was known as a turbulent, disorderly, and extreme.
True
False
61
What does CATV stand for?
Courageous Adventures TV
Colored Analog TV
Continuous Advertising TV
Community Antenna TV
62
"Sitcom" stands for what?
single income, two children, oppressive mortgage
situation compromise
situation comedy
sitting comically
63
Infinity was fined 1.7 million dollars by the FCC for what radio show host's violation?
Bob Grant
Larry King
Rush Limbaugh
Howard Stern
64
Who was Russian born and learned English by reading newspapers he retrieved from trash cans?
Lee De Forest
David Sarnoff
Edwin Howard Armstrong
65
The "Three Camera Live" system had cameras framed for all
BUT
which camera angle?
establishing shot
close
medium
wide
66
New technologies automatically take care of social problems.
false
true
67
Early advertising began with brokers who bought large quantities of page ________
broker
space
columns
68
this time was also marked by the early stages of _____ 1.0
web
west
time
apple
69
Basic Communication Model: The diagram is an example of what?
personal communication
two-way communication
one-way communication
dialogic communication
70
________ was hired by CBS in 1934 but was soon sent to London cover the war for radio in U.S.
Zworykin
Marconi
Murrow
Phansworth
71
The Milton Berle Show, The Ed Sullivan Show, The Colgate Comedy Hour are all examples of?
Sitcoms
News
Vaudeville
Variety
72
The longest running U.S. broadcast was _______, running from 1937 to 2009.
The Guiding Light
One Life to Live
All My Children
The Young and the Restless
73
This chapter mentions that radio brought about what types of unity?
cultural
linguistic
all of the above
physical
74
There is great excitement & lil fear about how mass audiences are influenced by radio broadcast
true
false
75
Who invented a more powerful alternator meant consistent transmission over long distances?
Alexanderson
Marconi
De Forest
Fessenden
76
In what TV show did Ricky Ricardo struggle to make breakfast?
M*A*S*H
I Love Lucy
Leave it to Beaver
Gilligan's Island
77
What cigarette company was the 1st to campaign exclusively toward women?
Newport
Virginia Slims
Marlboro
Camel
78
What radio broadcast from 1928-1960 included a short stent on television?
I Love Lucy
Amos and Andy
Goosebumps
War of Worlds
79
Radio is the theater of the ______ because of the way you had to imagine what you were hearing
mind
brain
smart
child
80
"Broadcasting is deeply tied up in the _________ project."
progressivism
populism
nationalism
81
In 2007, Netflix goes from DVD subscriptions only to offering some digital content online.
false
true
82
what term refers to "all those events that occurred sometime before the present moment"?
historiography
history
the past
83
The digital switchover finally happens in what year?
2007
2008
2006
2009
84
Vertical and horizontal integration through mergers and acquisitions is called?
synergy
syndication
consolidation
conglomeration
85
Though GE purchased NBC/Universal, they sell to what company in 2011?
Comcast
Disney
Arbitron
Viacom
86
The _____ period was marked by an ever expanding universe of networks, channels, programs, etc.
neo-network
cable
dish
web 1.0
87
Jazz migrated to the U.S. and grew in popularity due to what invention by Thomas Edison?
Kinescope
Audimeter
Audion Tube
Phonograph
88
______ is the practice of selling directly to stations, without going through a network...
stereo broadcasting
satellite distribution
synergy
syndication
89
The time period from 1890 to 1920 might be said to resemble _______ on earth.
heaven
hell
90
What music style "put little dancing devils in their legs and set their lips to humming"?
R&B
blues
jazz
rap
91
______ first appeared in 1982 as a reference to connected sets of networks...
internet
cell phones
computers
credit cards
92
Fowler was the leader of the ?
CBS
FCC
ABC
NBC
93
What term refers to "our understanding of what happened in the past"?
the past
historiography
history
94
The classic ____ system lasted from 1960 to 1980.
radio
network
streaming
broadcast
95
Open _____ of the web was a staple to its success and content creation and early innovation.
standards
situations
strategies
status
96
_________ is the supply of broadcast programming from a network to stations.
consolidation
syndication
merger
affiliate
97
The tournament of roses parade was the first coast to coast broadcast in _____
grayscale
color
stereo
digital
98
What network shifted from rural comedies to ones aiming at young, urban audiences?
DuPont
ABC
CBS
NBC
99
In spots, instant ________ emerges in the early 1960s with the advent of videotape.
communication
playbacks
imaging
replay
100
What were the call letters of the first radio station in Pittsburgh?
NBC
ABC
CBS
KDKA
101
Radio is a god-given device to spread gospel preaching & religious instruction over the nation.
false
true
102
In the 1920s, ______ provided to cities large and small a range of popular entertainments.
films
nickelodeons
vaudeville
103
FDR's _____ chats were used to inform the nation.
personal
radio
news
fireside
104
The 1941 report on Chain Broadcasting led to the development of what network (NBC's blue line)?
CBS
CNN
FOX
ABC
105
______ would help to create a common culture and a sense of community
communication
war
immigration
106
YouTube was sold in 2006 to what company for $1.65 billion?
Facebook
Google
Yahoo
Apple
107
The term "_____" is beginning to have only historical significance etc...
internet
broadcasting
networking
control
108
TV as a whole is now increasingly convergent in nature, maintains connections through new media
false
true
109
Which sport was not noted as rising in popularity in this time?
soccer
The NFL
college basketball
college football
110
There is now a blend between the ______ and the consumer.
price
protocol
producer
pedestrian
111
What was the #1 show on the Top 10 list for the 1970s?
M*A*S*H
All in the Family
The Mary Tyler Moore Show
Three's Company
112
Basic Communication Model: #3 represents what?
feedback
noise
message
channel
113
Basic Communication Model: #6 represents what?
feeback
channel
reciever
noise
114
Americans are reluctant to let the feds make decisions but let major ___ take that role instead
celebrities
politicians
corporations
115
During this period, ______ became central to the film industry.
videocassettes
VCR
DVR
VHS
116
A 1968 supreme court ruling stated that cable was not under the FCC's jurisdiction.
False
True
117
________ is when two or more companies come together to form a completely new company.
consolidation
syndication
merger
affiliate
118
"look at broadcast media work as conduits for social and cultural ____"
power
evolution
change
119
What caused Americans to assimilate with loyalty oaths & denial of ethnic heritage?
progressivism
WWI
populism
WWII
120
The FRC's 3rd definition of public interest sought to differentiate public service and ________
popularity
propaganda
privacy
power
121
In AFRS, the "A" stands for what? (A_______ Forces Radio Service)
American
Aggressive
Armed
Active
122
"one larger narrative that twines through these analytical categories concerns _____ and _____"
permission, rights
consumers, producers
internet, computers
access , control
123
What was the first 24-hour news network?
MSNBC
C-SPAN
CNN
HLN
124
"radio waves pay no attention to _______ on a map"
spots
locations
places
lines
125
The Kefauver hearings established a precedent for linking TV to its effects on children.
True
False
126
Television is an example of what?
broadcast communication
network communication
one-to-one communication
127
Which of the following is
NOT
true of this time period?
some liberals wanted deregulation (free speech principles)
some conservatives desired deregulation (free from gov't)
all of the above are true
some liberals opposed deregulation (lead to more problems)
128
There are rising ______ property concerns and copyright issues during this new digital age.
interactive
intellectual
introverted
isolated
129
What presentation noted the ability to skip commercials, rewind live TV, and more timeshifting?
DVR
Digital TV
VHS
Satellite TV
130
The Telecommunications act gave all existing TV stations VHF frequencies
false
true
131
This term refers to information that is broken down into a series of ones and zeros
digital
analog
DVR
broadcasting
132
This deregulation decade lead to increased _____-_____, owning companies with related interest.
co-developing
anti-piracy
cross-ownership
cross-promotion
133
We live in one of the largest and relatively most closed-off ___-producing nations in the world
history
culture
media
134
______ grows as a viable option in this period and has its roots in CATV.
communication
networking
cable
computers
135
1890-1920 was also marked by a population shift from _______ to _______.
multi-family, single-family
single-family, multi-family
city, country
country, city
136
Broadcasting became a profitable business in 1930, its need for talent sent it westward for?
money
gold
new york
hollywood
137
The Radio Act of ______ was implemented to ensure the safety of those on-board ships...
1968
1921
1812
1912
138
Basic Communication Model: #2 represents what?
sender
message
receiver
feedback
139
companies can own a newspaper & tv station in the same market ( ___ tv stations in that market)
1
3
2
4
140
Basic Communication Model: #5 represents what?
channel
noise
message
feedback
141
Media companies at this time shift from mere publishing to ______
dissemination
preparation
participation
integration
142
Basic Communication Model: #4 represents what?
message
channel
feedback
noise
143
FM stands for what?
Frequency Muse
Finance Merchandise
Free Music
Frequency Modulation
144
Youtube, Hulu, Netflix, Amazon Video, and Sling are a few examples of digital ______ sites.
news
platform
gaming
distribution
145
Early audience research began to focus on _______ such as sex, race, and socioeconomic status.
suggestions
polls
demographics
opinions
146
The _____ becomes mainstream in the mid-90s.
laptop
internet
television
cell phone
147
What type of TV broadcasting got its start from the Telecommunications Act of 1996?
digital
live
analog
satellite
148
After the 1961 hearings on the effects of violent TV programming, those TV shows experienced:
ratings consistency
ratings declines
ratings increases
149
What TV show was considered the first to address political issues in thinly veiled ways?
American Family
The Smothers Brothers Comedy Hour
All in the Family
Draget 1967
150
We watched a video clip in class first published in 2005 on what video platform?
YouTube
Instagram
Facebook
Twitter
151
Do you think you'll pass this final?
duh
idc
hopefully
hell nah
152
______ attitudes existed in America, citizens were reluctant to get involved in nation affairs
neutral
biased
isolated
independent
153
In 1965, the average number of hours per day spent watching TV was:
between 1 and 3 hours
between 3 and 5 hours
more than 5 hours per day
less than 1 hour
154
The internet is an example of what?
one-to-one communication
broadcast communication
network communication
155
What term refers to the combination of one company of two or more stages production?
cross ownership
oligopoly
vertical integration
duopoly
156
What show did we watch feature "Opie and the Spoiled Kid" in the modern '60s ?
The Andy Griffith Show
All in the Family
Leave it to Beaver
I Love Lucy
157
we choose to accept or reject what we see, hear, and believe about past times.
false
true
158
Who was the canadian inventor who contributed key devices to wireless telephony?
Alexanderson
De Forest
Fessenden
Marconi
159
FOX, UPN, and the WB begin focusing their efforts on what demographic?
women age 18-49
african americans
those 49+
men age 18-49
160
What show tackled issues of status and class on a deserted island?
M*A*S*H
The Andy Griffith Show
Gilligan's Island
Bonanza
161
Vaudeville eventually ends during this time, some performers migrate to radio broadcasting.
false
true
162
Net ______ refers to the separation between the companies that supply access to the internet.
action
working
framing
neutrality
163
Eveready ______, was known for his ukelele playing and his intimacy with the radio listener.
Red
Green
Yellow
Blue
164
Who founded the Columbia Broadcasting System?
Rupert Murdoch
William Fox
Taylor Howard
William S Payley
165
_____ is the coming together of various disparate technologies.
confluence
consolidation
convergence
complexities
166
This mogul owns FOX, FOX sports, 20th Century FOX, etc.
William S Payley
Steve Jobs
Rupert Murdoch
Rush Limbaugh
167
By the late 1950s, most prime-time TV shows were produced:
by independent companies
on film by major Hollywood Studios
on location
live
168
Early challenges for sports broadcasting included:
all of the above
lights in stadiums
time of day for games to be broadcast
a need for a new type of announcer
169
What show ushered in the term "jiggle TV" with 3 beautiful female detectives?
Charlie's Angels
M*A*S*H
Lost
All in the Family
170
What show dramatized the history of the slave trade (depicting the deep racial tensions) ?
Queen Sugar
Amistad
Greenleaf
Roots
171
The Jack Benny Program relied more and more on character development and running story lines.
false
true
172
What broadcast is known as the most famous of because it led the audience into a panic?
Amos & Andy
Radio Days
War of Worlds
Empire of the Air
173
The public rejected advertising material in favor of paying slightly more to read material ads.
false
true
174
In 1970, what network had slightly more of the market than the others?
DuPont
NBC
CBS
ABC
175
What western took top ratings over Gunsmoke in 1965?
The Life and Legend of Wyatt Earp
Bonanza
M*A*S*H
Maverick
176
The ratio of female to male radio listeners during the day was ___/___
70/30
100/0
50/50
30/70
177
What newspaper had the "McPaper" ?
Washington Post
USA Today
New York Times
LA Times
178
In 1929, Bertha Brainerd became the director of Commercial programming for what network?
CBS
FOX
NBC
ABC
179
The Big ___ lasted from 1948-1952 and put a freeze on new licenses ....
Event
Chill
Cold
Bang
180
What TV show from 1960 featured Ben Cartwright, Little John, and Eric "Hoss" Cartwright?
The Ed Sullivan Show
The Milton Berle Show
Leave it to Beaver
Bonanza
181
______ become lighter, faster, and more powerful.
social media
computers
consumers
cell phones
182
Part of the success of the Jack Benny Program was its self-________
flexibility
efficiency
reflectivity
reflexivity
183
What president appeared on video & demonstrated one of the first color videotape recordings?
Eisenhower
Lincoln
Washington
Kennedy
184
The ____ _____ of 1996 set ownership caps on TV station ownership at 35% up from 25% nationally
telecommunications act
talented actors
terrific ancestors
touchy anchors
185
What company purchases Time Warner for $165 Billion in 2000?
Facebook
AOL
Disney
Viacom
186
Orson Welle produced what radio show in 1938?
Goosebumps
The Nightmare on Elm St
Amos and Andy
War of Worlds
187
What term refers to "writings about the past"?
the past
historiography
history
188
What company in this period purchases Columbia Pictures and Columbia Records?
Time Warner
Sony
Comcast
Viacom
189
What network was developed in 1927 by Arthur Judson in an effort to compete with NBC?
CBS
ABC
FOX
CNN
190
Cable begins to loosen
this
within the industry, a state of limited competition ...
vertical integration
consolidation
oligopoly
monopoly
191
What company is expected to spend the most on original programming next year after ESPN?
Netflix
NBC
HBO
Amazon
192
What large TV company laid off around 100 employees not long ago?
Apple
Google
FOX
ESPN
193
The force of ______ turned these decades at the beginning of the twentieth century upside down.
innovation
politics
immigration
194
RCA stands for what?
Receiver Calls Agency
Radio Corporation of America
Radio Consolidation Agency
Records Commission of America
195
The FCC's ____ Report and Order lifted this freeze and addressed frequency allocation.
Seventh
Sixth
Third
First
196
The associated press was and is a major news _____ service.
media
wire
popular
free
197
_______ is a station that receives content from a network as a part of a contract.
consolidation
affiliate
merger
syndication
198
Basic Communication Model: #1 represents what?
channel
receiver
sender
message
199
_____ was the interconnection of broadcasting stations using wires.
communication
wiring
internet
networking
200
U.S. radio is different from its non-commercial rivals: the development of consistent _______
scheduling
advertisements
specialization
television