a legal entity separate from its owners

Sample Size refers to:

small number of subjects included in a research study

What is a trade area?

the geographic region from which a business draws its customers

owns and operates a business alone

An organized collection of related data used for marketing decisions

conducting business activities online

Direct competitors are businesses that:

offer similar products or services in the same market

What is a limited partnership (LP)?

a partnership where some partners have limited liability

A research plan outlines:

the objectives, methodology, timeline, and resources needed for research

Price Competition focuses on:

offering the lowest price to attract customers

Corporate formalities include:

maintaining separate business accounts, holding meetings, keeping records

the resources a company uses to generate value and revenue

a legally binding agreement between two parties

A franchise disclosure document (FDD)

provides essential information about a franchise to potential buyers

extracting patterns and useful information from large data sets

refers to the first hand data gathered by the researcher himself/herself

owners of shares in a corporation

The International Franchise Association (IFA)

trade group focused on government/public relations efforts for franchise

the legal responsibilities for debts and damages

ownership shares in a corporation

Secondary Data refers to:

means data collected by someone else earlier. Surveys, observations etc

A SWOT analysis evaluates:

Strengths, Weaknesses, Opportunities, and threats

A competitive advantage is:

a key factor that gives a company an edge over another competitor

A hybrid business is one that

combines online and physical operations

Royalty payments are:

fees paid by franchisees to franchisors for use of brand and support

a business owned by two or more people

E-Commerce is best defined as

the electronic buying and selling of goods and services

a standard corporation subject to corporate income tax

A nonprofit corporation

uses profits to better the community, not for their pockets

A public corporation:

has shares traded publicly on the stock market

Quantitative Data involves

is numerical and used for measurement and testing hypotheses

Qualitative Data includes:

is descriptive and focuses on understanding experiences

an educated guess or a proposed explanation for something that is tested

Business-to-business (B2B)

business selling products or services to other businesses

Business-to-consumer (B2C) refers to:

business selling products directly to consumers

The unique selling proposition (USP) is:

what makes a product different and better than competitors'

Indirect competitors:

sell different products that satisfy similar customer needs

Which are economic indicators used for?

measuring overall economic performance

A subchapter S corporation

is a corporation that elects to pass its income, losses, deductions, taxes

A marketing information system helps:

collect and manage marketing data efficiently

Statistical analysis helps:

methods to understand business trends, make informed decisions

Nonprice Competition includes:

competing based on product quality, service, or brand reputation

What is a DBA license?

a license to operate a business under a trade name

a partner who invests money but does not manage the business

collecting and analyzing data to understand customers and markets

Data analysis involves:

examining research data to draw conclusions

a formal, legal document that outlines the purpose, structure, corporation

The Federal Trade Commission (FTC)

mission is the enforcement of civil antitrust laws/consumer protection

A private corporation is:

owned by a few shareholders and not publicly traded

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ENT Chapters 1-8 Final

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Questions 50

Answers

1
A corporation is
a sole proprietorship
a legal entity separate from its owners
always nonprofit
a type of marketing research method
2
Sample Size refers to:
small number of subjects included in a research study
the size of the corporation
the amount of capital raised
the number of stockholders received
3
What is a trade area?
a type of business plan
the geographic region from which a business draws its customers
a partnership agreement
a marketing segmentation method
4
A sole proprietor
owns and operates a business alone
manages multiple partnerships
runs an e-business only
is a silent partner in a corporation
5
A database is:
a credit report
a type of business license
An organized collection of related data used for marketing decisions
a federal agency
6
What is e-business?
nonprofit business operations
conducting business activities online
selling products in physical stores only
managing business ethics
7
Direct competitors are businesses that:
provide only indirect services
have unrelated products
offer similar products or services in the same market
are nonprofit organizations
8
What is a limited partnership (LP)?
a corporation of stockholders
a nonprofit organization
a partnership where some partners have limited liability
a sole proprietorship
9
A research plan outlines:
federal business license
a partnership agreement
a business risk assessment
the objectives, methodology, timeline, and resources needed for research
10
Price Competition focuses on:
increasing trade credit
reducing marketing research costs
offering the lowest price to attract customers
creating unique product features
11
Corporate formalities include:
maintaining separate business accounts, holding meetings, keeping records
required procedures from stakeholders
patnership agreements
marketing research methods
12
Capital refers to:
the resources a company uses to generate value and revenue
marketing research data
a type of partnership
trade credit agreements
13
A contract is
a legally binding agreement between two parties
a marketing research tool
a business license
a stockholder meeting
14
A franchise disclosure document (FDD)
is a marketing plan
registers a business name
provides essential information about a franchise to potential buyers
is a financial report
15
Data mining is:
a marketing technique to lower prices
a nonprofit activity
a federal trade regulation
extracting patterns and useful information from large data sets
16
Primary Data is:
marketing ethics reports
data about trade barriers
data that is outdated
refers to the first hand data gathered by the researcher himself/herself
17
Stockholders are
marketing managers
business competitors
owners of shares in a corporation
federal regulators
18
The International Franchise Association (IFA)
runs credit bureaus
trade group focused on government/public relations efforts for franchise
regulates e-commerce
issues stocks certificates
19
Liability refers to
the company's income
the stockholders equity
the legal responsibilities for debts and damages
a type of partnership
20
What is stock?
ownership shares in a corporation
inventory of a warehouse
a partnership agreement
a business plan element
21
Secondary Data refers to:
trade credit information
new data collected for another purpose but useful in research
means data collected by someone else earlier. Surveys, observations etc
data mining software
22
A SWOT analysis evaluates:
consumer buying behavior
anything but market segmentation
Strengths, Weaknesses, Opportunities, and threats
market segmentation only
23
A competitive advantage is:
a key factor that gives a company an edge over another competitor
a form of consumer credit
a business risk
a trade credit term
24
A hybrid business is one that
uses only e-commerce
combines online and physical operations
operates only as a sole proprietorship
is a nonprofit corporation
25
Royalty payments are:
trade credit
marketing expenses
interest on loans
fees paid by franchisees to franchisors for use of brand and support
26
A partnership is
a business owned by two or more people
a sole proprietorship licence
always a nonprofit
a federal agency
27
E-Commerce is best defined as
data mining in marketing research
trade barriers in international markets
business planning for startups
the electronic buying and selling of goods and services
28
A C Corporation is:
a standard corporation subject to corporate income tax
a sole proprietorship
a nonprofit entity
a limited partnership
29
A nonprofit corporation
uses profits for futher business plan
uses profits to better the community, not for their pockets
does not have a charter
is a sole proprietorship
30
A brick-and-mortar business refers to
an online-only business
a physical store or location
a hybrid business
a nonprofit organization
31
A public corporation:
has limited partnerships only
does not issue stock
has shares traded publicly on the stock market
is a nonprofit
32
Quantitative Data involves
is numerical and used for measurement and testing hypotheses
federal regulations
marketing plans
customer testimonials
33
Qualitative Data includes:
numerical data only
is descriptive and focuses on understanding experiences
trade credit reports
stock market data
34
A hypothesis is:
a contract clause
a marketing plan
an educated guess or a proposed explanation for something that is tested
a trade tariff
35
Business-to-business (B2B)
nonprofit operations
sole proprietorship
consumer market segmentation
business selling products or services to other businesses
36
Business-to-consumer (B2C) refers to:
business selling products directly to consumers
federal regulations
stockholder meetings
international trade only
37
The unique selling proposition (USP) is:
what makes a product different and better than competitors'
a marketing information system
a corporation's charter
a customer loyalty program
38
Indirect competitors:
provide ony indirect services
have unrelated products
sell different products that satisfy similar customer needs
as partners in business
39
Which are economic indicators used for?
measuring overall economic performance
evaluating business risk only
managing digital citizenship
tracking customer loyalty
40
A subchapter S corporation
is always nonprofit
is a sole proprietorship
is a corporation that elects to pass its income, losses, deductions, taxes
is a type of trade barrier
41
A marketing information system helps:
organize stockholders
collect and manage marketing data efficiently
set trade tariffs
manage legal contracts
42
Statistical analysis helps:
manage legal disputes
increase royalty payments
methods to understand business trends, make informed decisions
file business licenses
43
Nonprice Competition includes:
selling stocks
competing based on product quality, service, or brand reputation
avoiding marketing plans
lowering prices only
44
What is a DBA license?
a corporate charter
a stockholder agreement
a license to operate a business under a trade name
an insurance policy for businesses
45
A silent partner is
responsible for daily operations
the CEO of a corporation
a government agency official
a partner who invests money but does not manage the business
46
Market research is:
collecting and analyzing data to understand customers and markets
a corporate formalities document
the process of franchising
a type of stockholders meeting
47
Data analysis involves:
examining research data to draw conclusions
creating business plans
writing contracts
managing stockholders
48
A charter is
a document that establishes a partnership
a marketing plan
a formal, legal document that outlines the purpose, structure, corporation
a customer profile
49
The Federal Trade Commission (FTC)
manages franchising operations
issues business licenses
regulates fair businesses for USA/Europe
mission is the enforcement of civil antitrust laws/consumer protection
50
A private corporation is:
open to public investment
owned by the government
owned by a few shareholders and not publicly traded
nonprofit only

ENT Chapters 1-8 Final Flashcards | StudBud