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OCR A Level Media Studies The Big Issue Flashcards | StudBud
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OCR A Level Media Studies The Big Issue
OCR A Level Media Studies The Big Issue
18 terms
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25 plays
A #blindquiz to revise the #magazines unit in #alevelmediastudies
Flashcards
18 cards
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Practice quiz
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Questions
18
Answers
1
How does The Big Issue want to be viewed?
Exploiting the homeless for commercial gain
A liberal, at times left wing political ideology
A conservative, right wing political ideology
Audiences are positioned to actively 'get involved'
2
How might cynical people view The Big Issue?
It has a conservative, right wing political ideology
It has a liberal, at times left wing political ideology
Audiences are encouraged to 'get involved'
It exploits the homeless for commercial and political gain
3
Who is the target audience for The Big Issue?
upper class readers
older readers
young people
educated, politically aware middle class professionals
4
How do vendors make money from The Big Issue?
Vendors get the magazine for free and then sell it
Vendors buy it at £1.50 and sell at £3.00
Vendors are volunteers
Vendors are paid to sell the magazine
5
What is The Big Issue's weekly circulation (in thousands)?
83,000
80,000
82,000
81,000
6
What tends to be represented NEGATIVELY in The Big Issue?
previously 'taboo' subjects
minority groups
corporate big business
diversity
7
What is the effect of the slogan 'A HAND UP NOT A HAND OUT'?
It anchors the magazine's approach to homelessness.
It's a slogan.
It uses alliteration.
It reinforces brand identity.
8
When was The Big Issue First published?
1991
2001
1982
1885
9
What genre is The Big Issue Magazine
hybrid
current affairs
entertainment
celebrity
10
What is the USP of this cover?
It features a celebrity.
It focuses on helping homeless war veterans.
It uses humour.
It is focused on entertainment.
11
How is The Big Issue funded?
box office takings
The Licence Fee
Advertising revenue
sales of merchandise
12
What is one reason entertainment covers feature frequently on The Big Issue?
The main competitors are 'Hello' and 'OK' magazines.
Everybody loves a celeb story.
The magazine focuses on 'soft news'.
They sell the magazine and thus sell the political context.
13
Where is The Big Issue published outside the UK?
Australia, South Africa, Japan, Taiwan, South Korea
USA, Gallifrey, Mars
France, Germany and Austria
It is only published in the UK
14
Who is John Bird and what is his political ideology?
Founder of The Big Issue, a radical Marxist
Founder of The Big Issue, a 'working class Tory'
Custard company director, a Liberal Democrat
Director of the BBC, a Conservative MP
15
What tends to be represented POSITIVELY in The Big Issue
diversity
previously 'taboo' subjects such as mental health
minority groups
corporate big business
16
Who is NOT the target audience for The Big Issue?
working class readers
Explorers
middle class liberals
middle class carers and reformers
17
How long has The Big Issue Magazine been running?
15 years
24 years
2 months
100 years
18
Who featured on the first issue of The Big Issue to ever be sold in supermarkets?
The Queen
Barack Obama
Paul McCartney
David Attenborough
