GCSE Business Studies Theme 2 ETHICS/MARKETING

Name the stage on the product life cycle when sales are at their highest

What should a business consider when choosing a location?

Name two methods of promotion

Name two influences a business might consider when deciding on a price for their goods

How can technology be used in promotion?

How can a business differentiate their product or service?

Name two impacts that a business can have on the environment

Place is the means of making the product or service available to the customer often call the …

What are the three elements of the design mix?

Name two ways a business can reduce its impact on the environment

Identify two pricing strategies

Name two examples of ethical behaviour by businesses

What are pressure groups?

Name two types of strategy used by a business to extend the life of a product?

Name two impacts that pressure groups might have on the marketing mix