Vocab CFA Study

a person says or writes one thing and means another

a situation in which actions have an effect that is opposite from what was expected or intended,

the art or skill of speaking or writing formally and effectively, especially as a way to persuade or influence people

a figure of speech in which a part is used for the whole or the whole for a part

to place different things together in order to create an interesting effect or show how they are the same or different

the rhetorical strategy of making an appeal to the audience’s emotions

the strategy of using a speaker’s credibility to make an ethical appeal to the audience; includes celebrity endorsements

repetition of a word or words at the beginning of two or more successive verses, clauses, or sentences

the rhetorical strategy of using facts, figures, and statistics to appeal to logic and reason

situations where something is understood or known by the audience but not understood or known by the characters