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POB - Lesson 7 Flashcards | StudBud
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POB - Lesson 7
POB - Lesson 7
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A #principals of business# quiz. #NCDPI#
Flashcards
10 cards
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Practice quiz
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Questions
10
Answers
1
According to the marketing concept, which option demonstrates customer orientation?
researching a firm's competitors
advertising the features of a product
finding out what a buyer wants
convincing a buyer to buy
2
Which do managers often set in order to control the work effort?
hiring objectives
job standards
diversity quotas
expense budgets
3
Which is a characteristic of human resources management?
evaluating supervisors
scheduling the work
developing leaders
working with people
4
How frequently should the operations function, consisting mainly of activities, be performed?
daily
weekly
yearly
monthly
5
Which ownership gives a business an exclusive territory, training and support during start up
partnership
sole proprietorship
franchise
corporation
6
Human resources management is important to a business because it is responsible for
staffing the business
reducing compensation
creating jobs for the company
eliminating turnovers
7
Adidas is a primary sponsor of the Soccer World Cup. What is being marketed by Adidas?
ideas
places
goods
services
8
What marketing activity takes place when a car dealership promotes new vehicles on the radio?
communicating with customers
planning and carrying out the marketing process
offering the products customers want
finding out about customers
9
A business ownership in which one or more of the owners does
not
have full liability is a:
limited partnership
service organization
sole proprietorship
general partnership.
10
Which would probably result if a business reduced its marketing costs?
increased consumer awareness of goods and services
decreased need for customer contact with businesses
decreased variety of consumer goods
increased costs of production
