When creating a marketing plan, the health education specialist must segment the audience. How does this occur?

By outlining specific portions of the priority population to focus on

When implementing well designed health education class lessons for adult learners...

Stating the purpose of the lesson

In health education presentations, which of the following is an appropriate guideline to promote learning?

Establish the relevance of the information to learners

Program planning begins with:

An assessment of existing health needs and problems

Which of the following guidelines should be used?

Consider the nature of the audience and the purpose of the program

Stakeholders are typically involved in the program planning process in many ways, except:

Deciding on salary of key personnel

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CHES Area II

29 termsStudBud Administration21 plays

This is a Quiz made directly from the NCHEC 7th Edition Study Guide. Some questions or answers were too long to fit in the text boxes, so pictures of text were provided instead.

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Questions 29

Answers

1
Which of the following is an example of a correctly written learning objective?
Empty choice
Empty choice
Empty choice
Empty choice
2
This appeal is considered:
Grassroots lobbying
Direct lobbying
Media advocacy
Legislative advocacy
3
This coalition is cycling through which stage of coalition development?
Outcome
Implementation
Formation
Maintenance
4
Among program participants, smoking rates will decrease by 35 percent in 12 months is an example of a/an:
Behavioral objective
Learning objective
Environmental objective
Administrative objective
5
Which of the following accomplishes this task?
SMOG assessment
Logic Model
Gantt chart
SWOT analysis
6
When creating a marketing plan, the health education specialist must segment the audience. How does this occur?
By outlining all components for a solution to the health issue or problem
By developing a communication strategy for the entire priority population
By outlining specific portions of the priority population to focus on
By identifying benefits of the health program for audience
7
In this example drug use is a:
Perceived need
Political need
Actual need
Normative need
8
Some new members only contribute money to the coalition and are categorized as:
Occasional participants
Supporting participants
Active participants
Executive participants
9
Which of the following is an example...
Poverty
Lack of seat belt use
Exposure to toxins
Limited access to quality healthcare
10
The health education specialist would use a prioritization matrix in which phase of the PRECEDE-PROCEED Model?
Implementation
Social assessment and situational analysis
Epidemiological assessment
Intervention alignment and administrative and policy assessment
11
When implementing well designed health education class lessons for adult learners...
Moving as quickly as possible through the lesson
Moving from complex to simple concepts throughout the lesson
Processing from unknown to known material through the lesson
Stating the purpose of the lesson
12
The intervention program has been adopted, and the priority population is ready to participate. The implementation...
Gantt chart
Logic chart
TDTL chart
CPM chart
13
"Healthy Children in Healthy Communities" is an example of:
A mission statement
A vision statement
An objective
A goal
14
This is an example of which type of strategy?
Health policy change
Health education change
Communication change
Environmental change
15
Health illiteracy, economics, and poverty are what factors that cause racial and ethnic health disparities?
Individual
Medical care
Environmental
Societal
16
In health education presentations, which of the following is an appropriate guideline to promote learning?
Use passive learning methods, such as lectures
Present information unique to one setting or situation
Establish the relevance of the information to learners
Do not repeat information in any planned learning activity
17
He/she would write which type of objective?
Process
Environmental
Outcome
Impact
18
Smoking bans in restaurants are which type of strategy in a community-based smoking prevention program?
Health communication
Health mobilization
Health engineering
Health policy
19
Which level of prevention are the screenings?
Primary
Diagnostic
Secondary
Tertiary
20
Of the following, which type of group should be consulted?
Committee-of-the-whole
Task force
Standing committee
Advisory board
21
Program planning begins with:
An assessment of existing health needs and problems
The creation of program and learning objectives
An identification of the specific focus of an intervention
A measurement of social marketing process
22
Based upon the data in graph 4, what can a health education specialist infer about the health needs of people ages 1-44?
Empty choice
Empty choice
Empty choice
Empty choice
23
Which of the following guidelines should be used?
Use favorite methods of the person delivering the program
Find a program delivered to a different audience and deliver it to yours
Consider the nature of the audience and the purpose of the program
To be useful, a program must include all of the intervention strategies
24
This type of evaluation is called:
Process
Formative
Summative
Impact
25
By 2018, volunteers will distribute informational fliers to at least 50% of program participants. This is an example of:
Impact
Outcome
Process
Summative
26
Following the PRECEDE-PROCEED Model, Data on high fatty acid intake would fall into which assessment phase?
Epidemiological assessment
Social assessment and situational analysis
Intervention alignment and administrative and policy assessment
Educational and exological assessment
27
This is an example of what kind of strategy?
Policy
Educational
Communication
Health engineering
28
Stakeholders are typically involved in the program planning process in many ways, except:
Serving as primary users of the program
Ensuring implementation proceeds smoothly
Deciding on salary of key personnel
Monitoring program operations
29
In a logic model, these activities would be included in:
Inputs
Processes
Outputs
Outcomes

CHES Area II Flashcards | StudBud