Advertising Flashcards

1

Who is the target audience for this commercial

parents with teenagers
parents with kids
teenagers
elderly people

2

Who is the target audience of this commercial?

kids
men
old people
women

3

Who is the target audience of this commercial?

people who own a car
parents with kids
people who own a home
all of the above

4

What persuasive technique did this company use?

Cute Mascots
Present some facts
Put-downs
Testimonials

5

What persuasive technique is this commercial using?

Bandwagon
Exaggerate
Testimonial
Present some facts

6

What persuasive technique did they use?

Make people afriad
Present an expert's opinion
Present a testimonials
Exaggerate

7

Why do they use cute mascots in advertising?

People connect the mascot to the product
Kids think they're cute
Easy to remember
All of the above

8

What persuasive technique did they use in the commercial?

Make people afraid
Celebrity sighting
Jump on the bandwagon
Exaggerate

9

What persuasive technique is this commercial using?

Present only some facts
Exaggerate
All of the above
Jump on the Bandwagon

10

What strategies are being used in this advertisement?

slogan
cute mascots
all of the above
humor

11

What advertising strategy did this company use to remind people of their product?

Present a testimonial
Cute Mascot
Exaggerate
Bandwagon

12

Who is the target audience for this magazine?

siblings of teenagers
parents of teenagers
teenage boys
teenage girls

13

What persuasive technique did they NOT use?

Jump on the Bandwagon
Present an expert's opinion
Slogan
Humor

14

Who is the target audience of this commercial?

elderly people
kids
teens who brush their teeth
business people

15

What does target audience mean?

the people in the commercial
the people who don't like the product
the people at a movie
the people that they want to buy the product

Advertising

Questions 15

Advertising

Questions 15