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Persuasive Techniques in Advertising Flashcards | StudBud
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Persuasive Techniques in Advertising
Persuasive Techniques in Advertising
55 terms
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StudBud Administration
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1,366 plays
#persuasivetechniques #propaganda #emotionalappeals
Flashcards
55 cards
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Questions
55
Answers
1
This ad is an example of
Plain folks
Testimonial
Glittering generality
Rewards
2
This commercial is an example of
Bandwagon
Rewards
Repetition
Testimonial
3
This ad is an example of
Bandwagon
Glittering generality
Testimonial
Transfer
4
This ad is an appeal to
fear
authority
ethics
pity
5
This ad is an example of
Transfer
Glittering generality
Patriotism
Bandwagon
6
This ad shows an appeal to
Vanity
Fear
Ethics
Pity
7
This advertisement utilizes
Name Calling
Testimonial
Bandwagon
Rewards
8
This advertisement is an example of
Appeal to Fear
Appeal to Vanity
Appeal to Pity
Ethical Appeal
9
This advertisement is an example of
Appeal to Pity
Appeal to Vanity
Appeal to Fear
Ethical Appeal
10
This commercial is an example of
Appeal to Fear
Appeal to Pity
Appeal to Vanity
Ethical Appeal
11
This commercial is an example of
Repetition
Rewards
Testimonial
Bandwagon
12
This advertisement is an example of
Appeal to Fear
Ethical Appeal
Appeal to Pity
Appeal to Vanity
13
This ad is an example of
Bandwagon
Transfer
Plain folks
Glittering generality
14
This ad is an example of
Transfer
Appeal to false authority
Plain folks
Glittering generality
15
The TV commercial is an example of an
appeal to false authority
appeal to fear
appeal to pity
appeal to ethics
16
This political ad is an example of
plain folks
testimonial
name calling
rewards
17
This advertisement is an example of
Repetition
Bandwagon
Glittering generality
Transfer
18
This ad is an example of
Bandwagon
Repetition
Patriotism
Glittering generality
19
This ad is an example of
Patriotism
Plain folks
Testimonial
Repetition
20
This advertisement is an example of
Plain Folks
Patriotism
Repetition
Bandwagon
21
This advertisement utilizes
Plain folks
Bandwagon
Name Calling
Testimonial
22
This ad is an example of
Transfer
Glittering generality
Patriotism
Rewards
23
This advertisement utilizes
Plain folks
Name Calling
Bandwagon
Testimonial
24
This advertisement utilizes
Bandwagon
Name calling
Testimonial
Repetition
25
This advertisement is an example of
Appeal to Vanity
Ethical Appeal
Appeal to Pity
Appeal to Fear
26
This advertisement utilizes
Glittering generality
Transfer
Name calling
Rewards
27
"Evian 'Live Young'" is an example of
Repetition
Patriotism
Name Calling
Bandwagon
28
This advertisement utilizes
Glittering generality
Repetition
Transfer
Name calling
29
This advertisement is an example of
Appeal to Fear
Appeal to Vanity
Appeal to Pity
Ethical Appeal
30
This ad is an example of
Glittering generality
Rewards
Bandwagon
Testimonial
31
This commercial is an example of
Appeal to Pity
Ethical Appeal
Appeal to Fear
Appeal to Vanity
32
This advertisement is an example of
Ethical Appeal
Appeal to Pity
Appeal to Vanity
Appeal to Fear
33
This ad is an example of
Glittering generality
Transfer
Plain folks
Name calling
34
This classic commercial utilizes
Name Calling
Transfer
Testimonial
Plain folks
35
This ad is an example of
Plain folks
Name calling
Transfer
Glittering generality
36
This advertisement is an example of BOTH
Appeal to Vanity
Bandwagon
Patriotism
Appeal to Pity
37
This advertisement utilizes
Testimonial
rewards
Name Calling
Plain folks
38
This advertisement utilizes
Repetition
Glittering generality
Testimonial
Bandwagon
39
This advertisement utilizes
Glittering generality
Patriotism
Repetition
Bandwagon
40
This ad is an example of
Bandwagon
Repetition
Patriotism
Transfer
41
This advertisement utilizes
Bandwagon
Repetition
Testimonial
Name calling
42
This advertisement utilizes
Rewards
Name calling
Transfer
Plain folks
43
This commercial is an example of an appeal to
Ethics
Fear
Vanity
Pity
44
This ad is an example of
Glittering generality
Repetition
Bandwagon
Patriotism
45
This ad is an example of
Bandwagon
Repetition
Patriotism
Glittering generality
46
This advertisement utilizes
Transfer
Plain folks
Name calling
Rewards
47
This ad is an example of
Bandwagon
Repetition
Transfer
Glittering generality
48
This advertisement is an example of
Ethical Appeal
Appeal to Fear
Appeal to Pity
Appeal to Vanity
49
This advertisement is an example of
Appeal to Fear
Appeal to Vanity
Ethical Appeal
Appeal to Pity
50
This advertisement is an example of BOTH
Appeal to Fear
Appeal to Vanity
Appeal to Pity
Ethical Appeal
51
This advertisement is an example of
Appeal to Pity
Appeal to Vanity
Appeal to Fear
Ethical Appeal
52
This advertisement is an example of
Appeal to Vanity
Appeal to Pity
Appeal to Fear
Ethical Appeal
53
This ad is an example of
Glittering generality
Rewards
Transfer
Patriotism
54
This advertisement is an example of
Appeal to Fear
Appeal to Vanity
Appeal to Pity
Ethical Appeal
55
This commercial is an example of EITHER
Rewards
Plain Folks
Patriotism
Testimonial