Choose core concepts in Marketing

Exchange Transfer, Product, Market

process of planning, organizing nd controlling various activities

The process of planning, organizing, directing, motivating people

Factors influencing Consumer Buying Behavior

Social, Psychological, Cultural, Personal

What is Consumer Behavior

the study of how individuals, select goods, services

What is SWOT Analysis

Detailed analysis of internal and external factors of company

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Introduction to Marketing

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Questions 15

Answers

1
Marketing is the same as management
True
False
2
In Selling:
Continues after Sale
Focus on your product
Focus on long term relationship with customer
Profit through customer Satisfaction
3
Factors affecting Market
Technological, Economic
All mentioned
Economic, Political
Social
4
Choose core concepts in Marketing
Needs, Interest, Compnies
Exchange Transfer, Product, Market
All mentioned
Companies, Projects, Needs/Wants
5
What is marketing
process of planning, organizing nd controlling various activities
when people scream about things, wishing someone buys by mistake
managing employees
process of shouting about a product or service to anyone
6
Management is
Organizing the events
Being the supplier of any company
The process of planning, organizing, directing, motivating people
Satisfy the needs and wants of customers
7
Factors influencing Consumer Buying Behavior
Social, Psychological, Cultural, Personal
Social, Individual, Political, Psychological
Social, Cultural
Social, Psychological, Cultural, Technological
8
Importance of Marketing
Help to develop standard of living
All mentioned
Helps in transfer exchange in goods
Develop an economy
9
What is Consumer Behavior
How good you can read people's mind
Only social and psuchological factors relates to consumer behavior
the mystical art of predicting what people will buy
the study of how individuals, select goods, services
10
What is SWOT Analysis
Detailed analysis of internal and external factors of company
Show only good size of your company
Strenght and Weakness analysis
The visual representation of your company
11
Now most Marketers tap into social media to amplify their brand message
False
True
12
Marketing is where Customer is First
False
True
13
Marketing and selling is where the product is first
False
True
14
Scope of Marketing
Goods, Places, Properties, Experience
All mentioned
Goods, Services, Events
Places, Organizations, Information
15
Culture is the most basic source of people's wants and needs
True
False

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