Chapter 8 review questions

In what ways do children initially gain certain political views?

political campaigns

The political spectrum is ...

(blank) can be described as those attitudes held by a significant number of people on matters of government & politics

snappy reports that can be aired in 30/45 seconds

pollster interviews a certain number of randomly selected people who live in a certain number of randomly

public agenda

any person who for any reason has an unusually strong influence strong influence on the views of others

what is the purpose of mass media?

television allows candidates to appeal directly to the people w/o the help of party organization

What is frequently described as mirrors & molders of opinions?

peer group

what is available to who want it & will seek it out

the power of political parties is

universe

what factor(s) influence political opinions and political socialization over the course of a lifetime?

What balances most national and regional polls are fairly reliable?

how do the mass media help to shape the public agenda?

what factors limit the influence of the mass media?

candidates who win are said to have a mandate or a command from electorate to carry out campaign promises

Medium

how has television influenced each of the following?

what is the best measure of classifying the public opinion?

sample deliberately constructed to reflect several of the major characteristics of a given universe.

Who relies on wide ranging contacts with their constituents?

A method of polling that seeks to read the public's mind by asking the same question

How many public's can occur at the same time?

What is left on the political spectrum

What is it called when there are private organizations whose members share specific views...