PRT 312 - Golf Operations

Which of the following is sometimes referred to as a facility's "best employee"?

__________ is a subset of marketing.

Which of the following golf is most beneficial in eliminating slow play at a public course?

Which of the following is not a management task for the Orient/Train Staff Management role?

All of the following would fall under "one minute manager routines" except:

To determine the right mix of formal and informal training, a facility does not need to:

Which of the following is not a characteristic of effective teams?

A tool a PGA Pro could use to compare top-line revenues and expenses with similar facilities is

The longer the time interval between tee times, the higher quality the golfing experience.

What is a good pace of play guideline for use during a round of golf?

Which of the following dictates how many employees need to be hired?

The percentage of the budget that a private facility typically puts towards marketing is

A facility does 1,000 rounds/month. Their potential is 16,000/year. What is the yield?

The USGA developed this in the 1990's.

Which of the four "P's" of marketing is considered the final step?

Dividing the total sales from customer responses by the total cost of advertising =

Which is necessary to draw conclusions from yield management analysis at a public course?

Selling merchandise is one of the three principle layers of internal marketing

Player development programs are more important at public courses than at private courses.

Caddie programs provide little value to players since the start of GPS & laser range finders

"Marketing" and "Promoting" are synonymous?

In order to successfully build business internally, which of these is most likely required?

Which is not a key value identified by PGA as important to maintaining national brand identity?

Guidelines from management that outline a definite course of action in various situations are:

Which of the following is not one of the basic resources needed to run a golf facility?

The four "P's" of marketing are:

What should be the main training principle at a golf facility?

Electronic POS systems automatically compile all of the following for the daily report except:

Which PGA question is a good starting point when looking at your facility play process?

Procedures are guidelines/rules from management to outline course of action in situations

Which database requires a more accurate, current database?

Step one in developing an effective staff training program is deciding on training tools to use

All of the following are responses to variances, except:

When managers meet with heads of operations to address detailed issues, it is called a _______

According to the PGA of America, three facets of an organization drive the brand. They are:

Get Golf Ready is an example of this type of program:

The USGA's Pace Rating System says the total course paces tend to fall between 3:30 and 4:30

A dress code helps maintain the facility's image and enhance the golf experience for players.

Marketing - notifying people that a facility's products/services are ready to serve them.

A "one minute manager" describes a manager who: