Intro to business mod 10

Question 1

Valeria decides to order smaller amounts of inventory at a time for her arts and crafts store. .. concerned about_costs?

Accepted Answer

holding

Question 2

When profiling target customers for a social media plan, which of the following is not something marketers considered

Accepted Answer

How much customers believe about what they read on the internet

Question 3

Reducing paper usage in an organization can be an example of cloud computing

Accepted Answer

False

Question 4

There is one clear, agreed-upon definition of social media among experts, users, and anyone in the social media field.

Accepted Answer

False

Question 5

A firm’s information database and available financing would beconsidered internal forces that effectdevelopment business

Accepted Answer

True

Question 6

What is usually the primary revenue stream for an online search engine like Bing?

Accepted Answer

Advertising fees

Question 7

In the past, Avon used only personal selling to sell its products; it now uses other methods as well. methods are Avons_

Accepted Answer

promotion mix

Question 8

refers to the set of activities involved in receiving and storing goods and preparing them for reshipment

Accepted Answer

Warehousing

Question 9

The personal-selling process includes all of the following except _______.

Accepted Answer

providing a product sample

Question 10

Olivia wants to increase the profits of her e-business. What two things can she do to accomplishgoalofincreasing profits

Accepted Answer

Cut back on expenses and increase sales

Question 11

Urban Outfitters, a nationwide clothing store, is a(n) _____

Accepted Answer

chain retailer

Question 12

Olivia wants to increase the profits of her e-business. What two things can she do to accomplish her goal of increasing

Accepted Answer

Cut back on expenses and increase sales

Question 13

Social media can most accurately be described as being about _______

Accepted Answer

people

Question 14

Hyram Yarbro reviews skin-care products as to how effective, healthy, and expensive for his 8 million followers…

Accepted Answer

influencer

Question 15

Which of the following is not a factor that marketers consider when specifying an advertising campaigns target audience

Accepted Answer

The firm’s financial resources

Question 16

A highly specialized mode of transportation that is used primarily to carry petroleum and natural gas is _

Accepted Answer

pipelines

Question 17

TMobile and AT&T both frequently advertise that their wireless services beat the competition..illustrates_advertising

Accepted Answer

comparative

Question 18

There are a very limited number of ways that a business can interact with other businesses as well as consumers thru..

Accepted Answer

False

Question 19

Haverty’s Furniture is opening a new store in a shopping mall. It was nnounced in newspaper. Referred to as_advertising

Accepted Answer

immediate-response

Question 20

McDonald’s ran a campaign asking consumers for their ideas for new types of hamburgers.McDonald’s campaign is an example

Accepted Answer

crowdsourcing

Question 21

The types of planned shopping centers are _______.

Accepted Answer

regional, community, neighborhood, and lifestyle

Question 22

Out of the Attic, a small antique shop, periodically runs advertisements in the local newspaper.. example of_advertising

Accepted Answer

reminder

Question 23

Capitol One contracts with workers in a foreign country to provide customer service for its credit cards..example of _

Accepted Answer

outsourcing

Question 24

Nabila browses for clothing at American Eagle’s website but goes to an American Eagle store to try on..

Accepted Answer

A firm’s website may lead to increased sales in its physical stores

Question 25

Reading comments on social media sites about companies or products rarely offers valid insight into how consumersreact..

Accepted Answer

False

Question 26

Aurora is willing to invest time in attracting and retaining customers for her Arbonne cosmetics business because_

Accepted Answer

one loyal customer’s repeated purchases for life will be well worth hertime

Question 27

The cost to create and distribute photos, videos, and podcasts should be a consideration when deciding to participate..

Accepted Answer

True

Question 28

Lamborghini uses _______ distribution to sell its luxury automobiles

Accepted Answer

exclusive

Question 29

Communication that is intended to inform, persuade, or remind an organization’s target markets ..is called promotion

Accepted Answer

True

Question 30

Direct-response marketing occurs when a retailer advertises a product and makes it available through mail,telephone and

Accepted Answer

True

Question 31

Deion works as a salesperson for L.L. Bean. His duties consist of taking customer orders over the telephone..Deion is a

Accepted Answer

inside order taker

Question 32

Deion works as a salesperson for L.L. BeanHis duties consist of taking customer orders over the telephone..Deion is a

Accepted Answer

inside order taker

Question 33

McDonald’s and Burger King share a similar_because they offer about the same products and need same type of employees

Accepted Answer

business model

Question 34

If Lego advertises its Lego Friends line of building block sets during The Loud House…it is using a _ strategy.

Accepted Answer

pull

Question 35

A variety of special e-business resources are generally needed by the firm to successfully carry on e-business activites

Accepted Answer

True

Question 36

All of the following are benefits of advertising except ____

Accepted Answer

effects of certain products may be exaggerated

Question 37

Chenoa is concerned that businesses can track her movements across the internet, violating her privacy

Accepted Answer

Cookies

Question 38

Which of the following statements about advertising is false?

Accepted Answer

It is wasteful

Question 39

What is the leading reason a business uses social media?

Accepted Answer

Increasing exposure

Intro to business mod 10

Questions 39

Intro to business mod 10

Questions 39