stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
Big Media 5 (2023) Flashcards | StudBud
Explore
/
Big Media 5 (2023)
Big Media 5 (2023)
10 terms
·
StudBud Administration
·
38 plays
Imported from external platform
Flashcards
10 cards
F
Practice quiz
P
Host live
L
Questions
10
Answers
1
According to Jenkins, media convergence is
primarily
...
A cultural process
A technological process
A collective process
An ongoing process between different media systems
2
According to Jenkins, which conepts are pivotal for understanding convergence?
Transitional media and appropriation
Media collectivity and participatory intelligence
None of the above
Participatory culture and collective intelligence
3
What are the three approaches to the interaction of old media with new?
Rivalry, convergence, and complementarity
Rivalry, Integration, and Replacement
Collision, Fusion, and Adaptation
Convergence, Preservation, and Transformation
4
According to Coit Murphy, in the 19th century...
Cinema was taking over from reading
Radio was taking over from reading
Many believed it was the end of the book
Talking was taking over from thinking
5
The Sesame Street/Bin Laden collage shows a collision and convergence of...
Old and new media
Cultures
Cartoon and film
Grassroots and corporate media
6
Media convergence...
Means that old media will be absorbed by emerging technologies
Means that old and new media will interact in complex ways
Is eroding the one-to-one relationship between a medium and its use
Is a paradigm shift
7
A paradigm is...
An invention
A technological structure
A set of ideas
None of the above
8
The black box fallacy...
Ignores cultural layers of media change
Reduces convergence to a purely technological model
All of the above
Is a false idea
9
Collective intelligence means...
None of us can know everything
Each of us knows something
Artificial intelligence
We share all knowledge
10
Octave Uzanne believed that...
The phonograph would take over the written word
Sound brought the end of print mediation between author and audience
The books would become cinematic
Phonographs would become portable
