What is Character Ad Hominem?

Attacking the person rather than the claim.

Which of these is not Ethos?

Using facts and figures in an ad.

What is Glittering Generalities?

Appeal using praise for a product.

Appeal to be part of a bigger group

Check all elements of a Fallacy.

Claims without support, Lack of evidence, Error in logic, Irrelevant points

What is False Analogy?

Comparing two things that are different at critical points

Which is the best example of Pathos?

Using something emotional in an ad.

What is Name-Calling?

Trash-talking a person or product

What is Card-Stacking?check all that apply

Omitting facts to improve a product, Using unfair comparisons, Manipulating data to make a product look good, Basically, it's lying about a product to make a buck

Which of these qualify as logos? check all that apply

Sales price, Guarantee/warranty, Facts about the product

Appeal to regular people and their values

Appeal to get people to imagine themselves with the product.

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Speech - Unit 5

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Questions 17

Answers

1
What is Character Ad Hominem?
Deflecting an argument by changing the claim.
Attacking the claim being made.
Attacking the person rather than the claim.
Making an irrelevant claim.
2
Which of these is not Ethos?
Using a celebrity in an ad.
Using someone who is credible for an ad.
Using a person of authority in an ad.
Using facts and figures in an ad.
3
What is Glittering Generalities?
Appeal using shiny images.
Appeal using glitter.
Appeal using praise for a product.
Appeal used for products with glitter.
4
What is bandwagon?
Appeal to be part of a bigger group
Appeal used by bands to get followers
Appeal to get people into a band
Appeal to get people out of a bigger group
5
Check all elements of a Fallacy.
Claims without support
Lack of evidence
Error in logic
Irrelevant points
6
What is Testimonial often confused with?
Ethos
Glittering Generalities
Logos
Plain Folks
7
What is False Analogy?
Comparing two things that are identical
Comparing two things without like or as
Comparing two things using like or as.
Comparing two things that are different at critical points
8
Which is the best example of Pathos?
Using something emotional in an ad.
Using exagerrated information in an ad.
Showing the sales price in an ad.
Showing famous people in an ad.
9
What is Begging the Question?
Phrasing a claim in the form of a question
Claims that avoid questions
Circular reasoning
Cause and effect
10
What is Name-Calling?
Being a bully
Trash-talking a person or product
Calling people by the wrong name
Saying nice things about others
11
What is Card-Stacking?check all that apply
Omitting facts to improve a product
Using unfair comparisons
Manipulating data to make a product look good
Basically, it's lying about a product to make a buck
12
False Dilemma is also known as ...
Ignoring the question
Ignoring the claim
False Dilemma
False Analogy
13
What is Playing with Numbers?
Numberical dyslexia
Giving the wrong price in an ad
Gambling in Vegas
Biased statistical data
14
Post Hoc Ergo Propter Hoc is also known as ...
Mistaken claim
Mistaken identity
Mistaken causality
Mistaken for knowing Latin
15
Which of these qualify as logos? check all that apply
Sales price
Guarantee/warranty
Putting down other products
Facts about the product
16
What is Plain Folks?
Appeal using emotional imagery
Appeal to regular people and their values
Appeal to regular people using elitist values
Appeal using famous people
17
What is Transfer?
Appeal to get people to eat Subway.
Appeal to get people to understand a product.
Appeal that misleads people into eating Subway.
Appeal to get people to imagine themselves with the product.

Speech - Unit 5 Flashcards | StudBud