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Identifying persuasive techniques
Flashcards
25 cards
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Practice quiz
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Questions
25
Answers
1
What type of persuasive technique is being used?
positive language
appeal to fear
appeal to vanity
negative language
2
This is mainly an example of...
Testimonial
Emotional Appeal
Facts and Figures
Name Calling
3
This is an example of....
Slogan
Bandwagon
Testimonial
Purr Words
4
This is an example of....
Statistics
Snob Appeal
Urgency
Bandwagon
5
These are examples of ....
Slogans
Purr Words
Testimonials
Snob Appeal
6
What type of persuasive technique is being used?
repetition
emotional appeal (to vanity)
image appeal
testimonial
7
What type of persuasive technique is being used?
bandwagon
emotional appeal (to vanity)
comparison
savings/free appeal
8
Put a picture of a flag on a company logo or package product, causes audience to feel patriotic
Authority
Bandwagon
Purr Words
Transference
9
What type of persuasive technique is being used?
celebrity endorsement
emotional appeal to fear
bandwagon
humor
10
This is an example of...
Authority
Glittering Generalities
Bandwagon
Slogan
11
What type of persuasive technique is being used?
emotional appeal (to vanity)
slogan
bandwagon
testimonial/celebrity endorsement
12
Simple and catchy phrase used to sell a product
celebrity endorsement
jingle/slogan
purr words
humor
13
What type of persuasive technique is being used?
testimonial
emotional appeal (to vanity)
slogan
statistics
14
This add contains....
Snob Appeal
Plain Folk
Celebrity Endorsement
Jingle
15
What type of persuasive technique is being used?
emotional appeal (to fear)
testimonial
bandwagon
savings
16
This is an example of....
Urgency
Emotional Appeal
Facts and Figures
Name Calling/Comparison
17
What type of persuasive technique is being used?
appeal to vanity
bandwagon
comparison
testimonial/celebrity endorsement
18
This commercial contains...
Emotional Appeal
Bandwagon
Repetition
Transference
19
This is an example of....
Purr Words
Snob Appeal
Flattery
Slogan/Jingle
20
What type of persuasive technique is being used?
celebrity endorsement
security
testimonial
bandwagon
21
What type of persuasive technique is being used?
testimonial
appeal to fear
positive language
bandwagon
22
This is an example of...
Emotional Appeal
Purr Words
Repetition
Testimonial
23
What type of persuasive technique is being used?
security
testimonial/celebrity endorsement
bandwagon
appeal to fear
24
This is an example of ....
Celebrity Endorsement
Purr Words
Snow Appeal
Slogan
25
What type of persuasive technique is being used?
humor
appeal to fear
bandwagon
security
