A unique characteristic of the sport industry is that it seeks to attract markets that

Include spectators and participants

When an NFL team is established in a community, the economic impact might result in:

Increased jobcreation and more consumer spending.

Which of the following usually is a characteristic of the sport/event industry:

Provides products that are different for each consumer

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SEM1 1.01

12 termsStudBud Administration177 plays

Sports and Entertainment Marketing 1.01

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Questions 12

Answers

1
Direct Impact + Indirect Impact
INDIRECT IMPACT
FISCAL IMPACT
TOTAL IMPACT
DIRECT IMPACT
2
A unique characteristic of the sport industry is that it seeks to attract markets that
Include spectators and participants
Demand mostlytangible products
Are concerned withenvironmental issues
Have consumers withartistic talent
3
Equipment and Apparel essentials to the sport event itself
ATHLETIC CLOTHING
SPORTS MEDIA
SPORTING GOODS
NON-SPORT NEEDS
4
Government Revenue generated from hosting an event. (Sales Tax, Food-Service Tax,Parking Fees)
DIRECT IMPACT
TOTAL IMPACT
FISCAL IMPACT
INDIRECT IMPACT
5
When an NFL team is established in a community, the economic impact might result in:
More tourism, lowertax rates, and high interest rates.
Higher tax rates andfewer financial investment opportunities
Business closures,job layoffs, and high inflation rates
Increased jobcreation and more consumer spending.
6
The core benefits to customers who purchase sport products include entertainment, health, and
Achievement
Promotion
Independence
adaptability
7
Expenditure * Number of visitors * Nights of event
DIRECT IMPACT
INDIRECT IMPACT
FISCAL IMPACT
TOTAL IMPACT
8
Professional sports teams benefit their surrounding community by
Hiring handlers tomake sure athletes behave.
Making seat licensesavailable to season ticket holders.
Attracting touristdollars
Endorsing localpolitical candidates
9
Which of the following usually is a characteristic of the sport/event industry:
Manages a worldwidemedia network
Employs only thosepeople who have athletic ability
Communicates with alimited audience
Provides products that are different for each consumer
10
Any sporting event or news broadcasting through a media outlet
SPORTING GOODS
SPORT MEDIA
NON-SPORT EVENT
FISCAL IMPACT
11
Direct Expenditures PER INDUSTRY (Food, etc.)
INDIRECT IMPACT
DIRECT IMPACT
TOTAL IMPACT
FISCAL IMPACT
12
Any event that does not incorporate sports
FISCAL IMPACT
SPORTING GOODS
AMUSEMENT PARK
NON-SPORT EVENT

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