Argumentative/Persuasive Terms

Question 1

Making you feel guilty and/or empathetic so you will support/purchase something

Accepted Answer

pathos

Question 2

Numerous studies showed that our cleaning spray kills 99.9% of germs.

Accepted Answer

logos

Question 3

Using an expert or celebrity endorsement

Accepted Answer

ethos

Question 4

Donate to our animal shelter and help out sick and hungry animals.

Accepted Answer

pathos

Question 5

A statement of position (your beliefs)

Accepted Answer

claim

Question 6

Facts, reasons, and examples of why the claim is true

Accepted Answer

evidence

Question 7

Appealing to emotions/feelings

Accepted Answer

pathos

Question 8

Describing the features of a product to get you to buy it

Accepted Answer

logos

Question 9

Which word is NOT a synonym (similar word) for the word PERSUADE?

Accepted Answer

discourage

Question 10

A statement that shows an opposing position

Accepted Answer

counterclaim

Question 11

Tells the reader to take an action in response to the issue

Accepted Answer

call to action

Question 12

Restate claim + because + reason #1 + reason number two

Accepted Answer

conclusion

Question 13

Beyonce proudly uses our skincare line! You should check it out, too!

Accepted Answer

ethos

Question 14

Using logic, reasoning, facts, stats, numbers

Accepted Answer

logos

Question 15

An explanation of why the counterclaim is wrong

Accepted Answer

rebuttal

Questions 15