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Duplicate of SALES & MARKETING CONCEPTS Flashcards | StudBud
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Duplicate of SALES & MARKETING CONCEPTS
Duplicate of SALES & MARKETING CONCEPTS
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Flashcards
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Practice quiz
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Questions
10
Answers
1
Merchandising is a healthy form of advertising.
False
True
2
Three types of travel agencies are ____________ Independents and Travel management companies.
None
Multiple
Consortium
Partnerships
3
Customer rewards/ loyalty programmes are OFTEN used to gather customer data
False
True
4
Intelligent marketing knows the touch points of their customers very well.
True
False
5
Booking.com, Trip.com, Expedia are top most popular restaurants in the world.
True
False
6
When a product becomes scarce, it is often perceived as less valuable.
False
True
7
In customer reward programmes, an issue may be:
LOYALTY CARDS
Customers have multiple memberships
CUSTOMER RELATIONSHIP MARKETING
LARGE AMOUNT OF DATA
8
Too many apps leads to customer fatigue.
True
False
9
The flywheel concept focuses on create, publish, monitor, ________and _______.
Monitor, contribute
Analyse, promote
Analyse, distribute
create, publish
10
Just DO it is an example of _________.
Slogan
Advertising
Jingle
Mission statement