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Duplicate of 'Guardian' 'Daily Mail' Newspapers Flashcards | StudBud
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Duplicate of 'Guardian' 'Daily Mail' Newspapers
Duplicate of 'Guardian' 'Daily Mail' Newspapers
30 terms
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StudBud Administration
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82 plays
A #mediastudies #blindquiz to revise #guardian and #dailymail
Flashcards
30 cards
F
Practice quiz
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Host live
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Questions
30
Answers
1
What can offline news offer that online news cannot?
increased brand identity
convergent links to A-V media
easy access to news without a wifi signal
expanded content
2
What happened to 'The Guardian' in 2018?
The return of the capital 'T'
It became a mid market tabloid.
It became available in tabloid size format.
It went online only.
3
What is the cover price of 'The Daily Mail'?
£1
70p
£2.00
£1.80
4
What is NOT an example of 'soft news'?
politics
entertainment
sport
celebrity gossip
5
Which is NOT a convention of a mid market tabloid?
High ratio of text to images
High ratio of photography to text
traditional British news values (e.g. royal family)
Dramatic headlines in large, bold upper case font
6
What is the cover price of 'The Guardian'?
£1.80
£2.00
70p
55p
7
What is the 2018 circulation of 'The Guardian'?
1,480,337
1,394,385
151,625
393,310
8
Which is NOT a convention of a broadsheet?
headlines exploring moral panics
elaborated language code
objective epistemologies (use of facts, balanced)
less variation in typography, more columns of text
9
Which is NOT a convention of a broadsheet?
higher ratio of text to photography
entertainment news
formal mode of address
more 'hard' news (e.g. politics)
10
What would you NOT expect to see in 'The Guardian'?
binary oppositions of individual v institution
connotations of objectivity ('the whole picture')
headlines exploring moral panics
investigative journalism
11
What would you NOT conventionally see in 'The Guardian'?
celebrity gossip on front page
price anchoring broadsheet genre and ABC1 target audience
familiar masthead, blue and white palette - brand identity
website directs traffic online - institutional synergy
12
Which is the biggest-selling newspaper in the UK?
The Financial Times
The Guardian
The Daily Mail
The Sun
13
Who is NOT the target audience of 'The Daily Mail'?
35+ with average age of 58
middle aged, middle class, middle England mainstreamers
supporters of Brexit and British institutions like Royals
Educated, professional, culturally aware ABC1
14
What is NOT an example of 'hard news'?
industry and technology
sport
business and the economy
politics
15
Which is NOT a reason for declining newspaper circulation/
App platforms offer ease of access.
Social media, online news platform, 24-hour news
Digitisation has meant a proliferation of news platforms.
The 'old media' have become irrelevant.
16
What is NOT an example of 'hard news'?
science
war and conflict
health and education
fashion and culture
17
Which is an example of a local newspaper?
The Observer
The Buckinghamshire Advertiser
The Daily Mail
The Guardian
18
What would you NOT expect to see in 'The Guardian'?
news values promoting diversity
high ratio of text to photography
traditional news values (promoting royal family)
objective epistemologies
19
Which is NOT an example of a tabloid newspaper?
The Daily Mail
The Sun
The Daily Express
The Guardian
20
Which is the second-best selling UK daily newspaper?
The Sun
The Guardian
The Times
The Daily Mail
21
Who took over as the editor of 'The Daily Mail' from Paul Dacre after 26 years in 2018?
Paul Dacre
Katharine Viner
Geordie Greig
Tony Gallagher
22
Which is NOT a convention of mid market tabloids?
Use of pronouns 'we' and 'you' to imply shared values
More 'hard' than 'soft' news
More subjective than objective epistemologies
Direct, informal mode of address
23
Who publishes 'The Guardian'?
Nikkei
Daily Mail and General Trust
News UK
Guardian Media Group
24
Why are newspapers called 'the fourth state'?
because they are tabloids and broadsheets
because they have pictures and text
because they exert political and social influence
because they are not the clergy, the monarchy or the wealthy
25
What is NOT an example of 'soft news'?
natural disasters
art and culture
fashion
human interest
26
Who publishes 'The Daily Mail'?
Trinity Mirror
News UK
Daily Mail and General Trust
Guardian Media Group
27
Which is NOT an example of a broadsheet newspaper?
The Financial Times
The Daily Telegraph
The Daily Mail
The Guardian
28
What would you NOT expect to see in 'The Guardian'?
lack of diversity
main story is hard news
entertainment stories in masthead
elaborated language code, objective epistemologies
29
Which is an example of a mid-market tabloid newspaper?
The Daily Mirror
The Sun
The Daily Express
The Daily Mail
30
What is the 2018 circulation of 'The Daily Mail'?
393,310
1,480,337
151,625
1,394,385