DMA Tutorial 9

Our fans are from 3 different countries, namely Singapore, Malaysia and Indonesia. The no. of countries is a ___ .

There were 4 types of tracking files mentioned in the lecture: Analytics for Consumer Insights. Which was NOT mentioned?

Which company was used as a case study at the end of the lecture: Analytics for Consumer Insights?

Competitor Analysis is NOT used to establish...

Key performance indicator (KPI) is defined as:

Permission marketing refers to consumers opting to receive marketing from a brand. There are ____ types of permissions?

Which is a strategy to analyse the competitor’s strengths, weaknesses, opportunities, and threats?

Our target fan base is Indonesia. This is a ___ .

Our fan base include, 1,000 Singaporeans, 1,500 Malaysians and 2,500 Indonesians. The names of countries are a ___ .

We have 5,000 k-pop fans. The number "5,000" is a ___ .

Which of the following is the common strategy used in conducting competitors analysis?

Which company was mentioned as a case study in the lecture: Analytics for Competitive Insights?

Our fan base is currently 5,000 and this is 50% of our target by end of the year.

We have 5,000 k-pop fans. The word "Fans" is a ___ .