International bus-str.mng

Question 1

Change in the long-term industry growth rate has the potential to transform an industry's structure.

Accepted Answer

True

Question 2

Zara creates, produces&distributes most of itsproducts from its HQ inSpain. Zara is mostlikely using a ___configuration.

Accepted Answer

concentrated

Question 3

A(n) ________ outlines a firm's ultimate goal and its guiding values in broad terms.

Accepted Answer

vision

Question 4

Which force in Toyota's immediate environment would most likely have the greatest impact on its strategy?

Accepted Answer

actions taken by Honda and Mercedes Benz

Question 5

A global strategy tends to be more successful when ________.

Accepted Answer

the industry's product is a commodity

Question 6

In the context of value chain analysis, the support activities of a firm include ________.

Accepted Answer

shipping and customer service

Question 7

The MNE that applies a global strategy aims to ________.

Accepted Answer

compete essentially the same way wherever the company does business

Question 8

Which of the following is the purpose of a company's value proposition?

Accepted Answer

to explain why a consumer should buy the company's products

Question 9

Using a concentrated configuration, an MNE performs value activities in different countries.

Accepted Answer

False

Question 10

A company's value chain is best described as the ________.

Accepted Answer

discrete series of steps taken tomove a product from conception toend-users

Question 11

A strategy that focuses on lowering operating costs is referred to as a ________ strategy.

Accepted Answer

cost leadership

Question 12

The industry organization (IO) paradigm reports that, on average, the BEST predictor of firm strategy is the ________.

Accepted Answer

structure of the industry in which it competes

Question 13

A(n) ____strategy creates value by generating customer insights and translating those insights into innovations.

Accepted Answer

differentiation

Question 14

The potential of new entrants is one characteristic of industry structure.

Accepted Answer

True

Question 15

The industry organization (IO) paradigm assumes which of the following?

Accepted Answer

perfect competition

Question 16

___is the framework that managers apply to determine the competitive moves and business approaches that run the company.

Accepted Answer

Strategy

Question 17

Which of the following is considered a primary activity in a company's value chain?

Accepted Answer

product design

Question 18

________ are the two basic strategies for creating value and attaining a competitive advantage in an industry.

Accepted Answer

Cost leadership and differentiation

Questions 18