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FDNMARK Marketing Concepts Grp 1 Flashcards | StudBud
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FDNMARK Marketing Concepts Grp 1
FDNMARK Marketing Concepts Grp 1
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Questions
10
Answers
1
Which concept focuses on reducing inventory when the business has overcapacity.
Societal Concept
Production Concept
Marketing Concept
Selling Concept
2
The Marketing Concept satisfies the need of the ____.
Buyer
Competition
Seller
Product
3
It is the oldest concept in business.
The Marketing Concept
The Production Concept
The Selling Concept
The Time Concept
4
This concept focuses on product availability and low prices
The Selling Concept
The Pricing Concept
The Product Concept
The Production Concept
5
Society, Consumers, and the Company make up The Societal Concept.
False
True
6
The Product Concept focuses more on ______ for potential customers.
Product Price
Product Demand
Product Quality
Product Availability
7
The Product Concepts aims to make products with innovative features.
False
True
8
One of the pillars for The Marketing Concept is Product Placement.
True
False
9
Which of the choices utilize The Selling Concept?
Department Stores
Funeral Homes
Bakeries
School Supply Stores
10
The Societal Concept aims to benefit _____.
The People and the Environment
The Employees and the Managers
only the Society
only the Business
