stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
Media Literacy Flashcards | StudBud
Explore
/
Media Literacy
Media Literacy
27 terms
·
StudBud Administration
·
26 plays
#medialiteracy #media #advertisements
Flashcards
27 cards
F
Practice quiz
P
Host live
L
Questions
27
Answers
1
How does the visual image in the ad reinforce the message?
uses graphs and charts
uses small print to deemphasize negatives of the product
shows a celebrity using the product
conveys humor through juxtaposition of images
2
The purpose of this ad is to appeal to the audience's interest in -
appearance
good health
good bargains
athletics
3
The purpose of this ad is to appeal to the audiences interest in -
good health
appearances
good bargains
celebrities
4
This Lucky Charms advertisement is aimed at which specific audience?
adults
athletes
kids
teenagers
5
How does the visual image in the ad reinforce the message?
has a stark contrast between image and background
conveys humor through juxtaposition of images
uses small print to deemphasize negatives of the product
uses charts/graphs
6
The purpose of this ad is to appeal to the audience's interest in -
traveling
celebrities
athletics
appearance
7
What audience is this advertisement designed to appeal to?
married couples
teenagers
young adults
parents
8
The following advertisement was designed to appeal to babies.
True
False
9
How does the text in this ad reinforce the message?
uses puns, allusions, or suggestive language
compares the product to an inferior product
uses statistics/facts to support claims
repeats the name of the product
10
This advertisement uses logos to appeal to it's audience.
False
True
11
The purpose of this ad is to appeal to the audience's interest in -
celebrities
facts that support a product
finding a bargain
good health
12
How does the visual image in this ad reinforce the message?
shows a celebrity using the product
uses puns, allusions/suggestive language
it conveys humor through juxtaposition of images
it uses charts/graphs
13
This advertisement uses which of the following persuasive techniques?
ethos, pathos, and logos
logos
ethos
pathos
14
How does the text in the ad reinforce the message?
uses facts to support claims
uses puns, allusions, or suggestive language
compares the product to an inferior product
presents the positive effects of using the product
15
The following advertisement is aimed at which specific audience?
obese people trying to lose weight
female athletes
mothers
young children
16
This advertisement uses an allusion to reinforce the message.
true
false
17
The following advertisement uses facts to persuade it's audience:
False
True
18
How does the visual image in the ad reinforce the ad's message?
uses charts/graphs
uses small print to deemphasize the negatives of the product
shows a celebrity using the product
it conveys humor through juxtaposition of images
19
How does the text in the ad reinforce the message?
uses statistics/facts to support claims
repeats the name of the product
uses puns, allusions/suggestive language
it compares the product to an inferior product
20
The following advertisement is aimed at which specific audience?
people who travel a lot
athletic men
children and teens
parents
21
The purpose of this ad is to appeal to the audience's interest in -
good bargains
celebrities
good health
appearance
22
This advertisement uses a pun to reinforce the message.
True
False
23
The following Lucky Charms advertisement is directed towards which specific audience?
all people
kids
teenagers
fathers
24
Which of these appeals is used in this ad?
pathos
logos
ethos
25
The purpose of the following ad is to appeal to the audience's interest in -
good health
bargains
family
athletics
26
What audience is this advertisement designed to appeal to?
teens
parents
people who travel a lot
children
27
What audience is this advertisement designed to appeal to?
babies
children
athletes
parents
