7th Grade Ethos, Pathos, Logos Review

Question 1

What persuasive technique is used in this advertisement?

Accepted Answer

Rhetorical Question

Question 2

Provides explanations from a person who is considered an expert because of their education or training.

Accepted Answer

Expert Testimony

Question 3

Asks a question with a logical answer for the consumer to consider

Accepted Answer

Rhetorical Question

Question 4

Uses strong language to appeal to your feelings about a product or brand

Accepted Answer

Loaded Words

Question 5

attempts to convince audience by appealing to desire to fit in and be like others

Accepted Answer

Bandwagon

Question 6

Shows what the product will/will not do for you

Accepted Answer

Cause and Effect

Question 7

Which rhetorical device is used in the following ad?

Accepted Answer

Expert Testimony

Question 8

Which rhetorical device is used in the following ad?

Accepted Answer

Loaded Words

Question 9

Uses a celebrity who is well known or popular to sell a product.

Accepted Answer

Celebrity Endorsement

Question 10

Rhetorical appeal that uses authority or credibility to persuade an audience

Accepted Answer

Ethos

Question 11

Ad uses an “Average Joe” to feel common and sensible. Makes the viewer feel like they can connect with the brand.

Accepted Answer

Plain Folks Testimony

Question 12

Which persuasive technique is used in this advertisement?

Accepted Answer

Statistics

Question 13

The ad tells an emotional and personal story in order to get the consumer to relate to the brand or product

Accepted Answer

Personal Anecdote

Question 14

Uses numbers or percentages to prove facts about the product

Accepted Answer

Statistics

Question 15

Which persuasive technique is used in this advertisement?

Accepted Answer

Celebrity Endosement

Question 16

Rhetorical device that uses logical and reason to persuade an audience

Accepted Answer

Logos

Question 17

Which persuasive technique is used in this advertisement?

Accepted Answer

Bandwagon

Question 18

Rhetorical appeal that convinces an audience by creating an emotional response

Accepted Answer

Pathos

Questions 18