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Media Review
Media Review
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Flashcards
12 cards
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Questions
12
Answers
1
What is a possible subtext of this ad?
Pepsi promotes ecological conservation
Pepsi advocates for gender equality
Pepsi values racial diversity
Pepsi supports the LGBTQIA+ community
2
What sentence STRUCTURE is shown here: "Around here, people like to get to know their sweaters before they knit them"?
Simple
Compound
Complex
Declarative
3
What word refers to the reason a media text has been created?
Medium
Purpose
Message
Audience
4
What marketing tactic is demonstrated in this screenshot from Breaking Bad?
Product Placement
Testimonials
Propaganda
Bandwagon
5
What persuasive strategy is demonstrated most impactfully in this ad?
Facts and Figures
Cute characters
Shock Appeal
Humour
6
What persuasive strategy is demonstrated here?
Celebrity Endorsement
Testimonials
Bandwagon
Appealing Adjectives
7
What design element is demonstrated by the words "Oh. So. Bronze" that appear at the top of this ad?
Slogan
Heading
Caption
Logo
8
The lowercase "g" that looks like a smiling face in the Goodwill logo demonstrates which advertising strategy?
Target Audience
Product Placement
Subliminal Messaging
Propaganda
9
What design element is most visually impactful in this ad?
Colour
Font size/style
Heading
Slogan
10
What sentence TYPE is demonstrated by the line "Find Your Greatness"?
Imperative
Simple
Compound
Declarative
11
The trademarked text in this Coca Cola ad reads, "Open happiness." What design element does this demonstrate?
Caption
Slogan
Logo
Heading
12
What word refers to the idea that a media text exists to convey?
Motive
Message
Medium
Moral