Sports and Entertainment Review

Thefour most popular major league sports are NBA, NFL, MLB, & PGA

The US imports more television shows than weexport

House-ware items and Fitness products arecommonly sold in infomercials

Before business identified target markets topromote products, this strategy was more common:

Sports teams are considered to be fullyfunctional businesses

Thomas Edison’s invention, the kinetescope, helped to lead to today’s motion picture industry

High school, college, and recreational playersare considered amateur athletes

Competition that is based on price follows theconcept of this and available substitutes

the study of choices and decisions thataffect making, distributing & using goods/services

Anexample of Demographic information is:

Develop, link and distinguish are the threesteps in establishing______.

NCAA is the only organization which governscollege sports, all schools are part of the NCAA

Excellenceis in the details

When a movie goes into production, we call this

In the 1980s, the skateboarders, stunt bikers, & snowboarders of Generation X helped launch:

Organizations spend a lot of money to learnabout this

Fads have a long life cycle

Ancillary Product is the main product

This persons achievements led to the creation ofthe first Hollywood Studio system

Mass marketing was most commonly used duringwhich time period?

A target market is the same as a market

Salary arbitration is the preferred method ofboth player and clubs for new salary agreements

Linking athletes to corporations was the idea of

Salary arbitration is legal and binding

Two types of competition are price and non-price.