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Advertising Techniques Flashcards | StudBud
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Advertising Techniques
Advertising Techniques
10 terms
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StudBud Administration
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48 plays
using real ads to review persuasive advertising techniques #advertising #marketing #persuasive
Flashcards
10 cards
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Practice quiz
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Questions
10
Answers
1
When an ad makes you think about your own friends and family, it's using...
facts & figures
transfer
testimonial
bandwagon
2
If an ad makes you feel shock
and
uses a person's words to influence you, it's... (pick TWO)
transfer
bandwagon
testimonial
facts & figures
3
When an ad makes you want to join in, it's using...
bandwagon
transfer/fantasy
avant-garde
testimonial
4
When an ad makes you feel you are unique or the item is unique, it is..
avant-garde
bandwagon
testimonial
transfer/fantasy
5
When an ad uses a celebrity (or regular person) to talk about their experience, it's...
avant-garde
transfer
testimonial/celebrity endorsement
bandwagon
6
When an ad uses images to make you feel sad, mad, scared, or angry, it is using...
avant-garde
emotion
bandwagon
testimonial
7
When an ad makes it seem like their item is brand new technology, that's..
bandwagon
facts & figures
avant-garde
transfer
8
This ad uses a celebrity, peer-pressures you, and uses percentages, so it.. (pick THREE)
testimonial
transfer
facts & figures
bandwagon
9
When an advertisement that evokes strong feelings about someone or something.
bandwagon
emotional
avant-garde
facts & figures/statistics
10
When an ad uses numbers to prove the item is better, it is using...
statistics/facts & figures
transfer
avant-garde
bandwagon