BIZ 201 Midterm Review Quiz

A major disadvantage of primary data is that it gets frequently outdated.

A resturant that distributes left-overs to homeless shelters is an example of:

Advertsing about San Diego is:

_____ refers to dividing the market based on consumer attitudes, interests, values, & lifestyles.

Which Dimension is values, attitudes, customs, and beliefs of people?

The price of a product must be relative to the benefits of that product.

Which of the following can be considered a consumer's right?

In the context of the legal and ethical dimensions of business conduct, Collusion is:

Practicing collusion with competitors is legal but unethical.

Purchasing the rights to use a brand name, logo, processes, & business model is _.

In the context of communication, a cold classroom where you can't focus is:

Designing products to fail, shortening the time between purchases is

Buying an established business is a better plan than starting your business from scratch.

A systemic evaluation of a company's ethical practice is:

Putting in few work hours as an entrepreneuer shows little__.

Getting business money by fundraising is:

The statement that defines a firm's morals:

In Excel ##### means:

The Small Bus Administration lends new businesses money.

Which is not an entrepreneur advantage?

Th Mozilla Case study focused on which topic?

Which of the following is a key competitive advantage?

As globalization gains speed, intercultural communication will

Donating blood, saves lives! Is what type of marketing:

Planned obsolescence is a clear violation of social responsibility.

A Company advertising their upcoming 'silent auction' is:

An employee that reveals a bribe to the news media is:

Which of the following is a competitive disadvantage:

When business drives up the standard of living, it contributes to a higher quality of life.

Delivering value to customers is the only way to achieve long-term profit.

Having few employees leads to?

Identify a true statement about angel investors.

Ensuring consumer rights are met is:

Firms that invest in startups are?

In universal ethical standards, providing equal opportunity & being open minded is:

In the marketing evolution, CRM concepts emerged in the selling era.