stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
***Media Literacy Flashcards | StudBud
Explore
/
***Media Literacy
***Media Literacy
27 terms
·
StudBud Administration
·
52 plays
#medialiteracy #media #advertisements
Flashcards
27 cards
F
Practice quiz
P
Host live
L
Questions
27
Answers
1
This advertisement uses an allusion to reinforce the message.
false
true
2
How does the visual image in the ad reinforce the message?
conveys humor through juxtaposition of images
uses charts/graphs
has a stark contrast between image and background
uses small print to deemphasize negatives of the product
3
This advertisement uses logos to appeal to it's audience.
True
False
4
How does the visual image in this ad reinforce the message?
it conveys humor through juxtaposition of images
shows a celebrity using the product
uses puns, allusions/suggestive language
it uses charts/graphs
5
How does the visual image in the ad reinforce the message?
uses small print to deemphasize negatives of the product
conveys humor through juxtaposition of images
shows a celebrity using the product
uses graphs and charts
6
How does the text in the ad reinforce the message?
uses facts to support claims
presents the positive effects of using the product
compares the product to an inferior product
uses puns, allusions, or suggestive language
7
The purpose of this ad is to appeal to the audience's interest in -
good health
good bargains
athletics
appearance
8
What audience is this advertisement designed to appeal to?
teenagers
parents
married couples
young adults
9
The purpose of the following ad is to appeal to the audience's interest in -
good health
athletics
bargains
family
10
How does the text in the ad reinforce the message?
repeats the name of the product
uses statistics/facts to support claims
it compares the product to an inferior product
uses puns, allusions/suggestive language
11
What audience is this advertisement designed to appeal to?
parents
children
athletes
babies
12
The following Lucky Charms advertisement is directed towards which specific audience?
teenagers
all people
fathers
kids
13
How does the visual image in the ad reinforce the ad's message?
shows a celebrity using the product
uses small print to deemphasize the negatives of the product
it conveys humor through juxtaposition of images
uses charts/graphs
14
This Lucky Charms advertisement is aimed at which specific audience?
adults
teenagers
athletes
kids
15
The purpose of this ad is to appeal to the audience's interest in -
appearance
athletics
traveling
celebrities
16
The following advertisement uses facts to persuade it's audience:
False
True
17
Which of these appeals is used in this ad?
logos
ethos
pathos
18
The purpose of this ad is to appeal to the audience's interest in -
appearance
good bargains
celebrities
good health
19
This advertisement uses a pun to reinforce the message.
True
False
20
The purpose of this ad is to appeal to the audience's interest in -
good health
finding a bargain
celebrities
facts that support a product
21
This advertisement uses which of the following persuasive techniques?
ethos, pathos, and logos
ethos
pathos
logos
22
The following advertisement is aimed at which specific audience?
athletic men
parents
children and teens
people who travel a lot
23
The following advertisement is aimed at which specific audience?
young children
female athletes
mothers
obese people trying to lose weight
24
The following advertisement was designed to appeal to babies.
True
False
25
How does the text in this ad reinforce the message?
compares the product to an inferior product
uses puns, allusions, or suggestive language
repeats the name of the product
uses statistics/facts to support claims
26
What audience is this advertisement designed to appeal to?
parents
children
people who travel a lot
teens
27
The purpose of this ad is to appeal to the audiences interest in -
good health
good bargains
celebrities
appearances
