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Digital Marketing Quiz Flashcards | StudBud
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Digital Marketing Quiz
Digital Marketing Quiz
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Flashcards
16 cards
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Questions
16
Answers
1
One of the key components of Digital Marketing is Web Marketing
True
False
2
A business is an organisation or enterprising entity engaged in commercial, industrial, or professional activities
False
True
3
Your brand is your promise to your customer
?
True
False
4
One of the strategies for creating a brand identity is innovation
True
False
5
WordPress is a Content Management System
False
True
6
Social Media Marketing involves the use of social media channels to promote your product/ services
True
False
7
Target audience is a group of people that a business wants to reach with its marketing.
False
True
8
Product marketing campaign is one of the concepts of campaigns
False
True
9
SEO stands for Stand Engine Optimal
True
False
10
1.
A Brand Identity Manual includes a logo, voice over and newspaper cuttings
True
False
11
ROI stands Return of Interest
True
False
12
Digital Marketing uses digital distribution channels to promote products and services
True
False
13
AIDA stands for Awareness, Interpersonal, Desire, Active
False
True
14
To avoid failure, you should ask an entrepreneur about your business idea
False
True
15
Email Marketing you create chain of emails which guide a lead towards a desired action
False
True
16
With Facebook you can create pages and groups
True
False
