stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
Duplicate of Advertisments Flashcards | StudBud
Explore
/
Duplicate of Advertisments
Duplicate of Advertisments
25 terms
·
StudBud Administration
·
5 plays
Springboard 2.4, 2.5, 2.6, Advertising techniques and citing sources
Flashcards
25 cards
F
Practice quiz
P
Host live
L
Questions
25
Answers
1
Determining if a source is fact, opinion, or propaganda
Credibility
Accuracy
Timeliness
Authority
2
Evaluating a source for the purpose of the information
Credibility
Accuracy
Purpose
Timliness
3
The actual text of an ad
Headline
Image
Slogan
Copy
4
A short piece of text, usually in large type, designed to be the first thing the audience reads
Headline
Slogan
Logo
Image
5
The color RED is used in this logoto associate what with this company
Calm
Excitement
Trustworthy
Healthy
6
Aunique design symbol that helps identify the company visually
Slogan
Headline
Image
Logo
7
Persuasive Technique used to mkae you feel like EVERYONE else is doing something
Transfer
Avant Garde
Authority
Bandwagon
8
what persuasive technique is used
testimonial
transfer
bandwagon
avant garde
9
Persuasive technique that uses BOTH celebrities AND regular people to endorse products
Testimonial
Avant Garde
Facts and Figures
Transfer
10
Evaluating a source for the qualifications of the author
Authority
Purpopse
Bandwagon
Credibility
11
Persuasive Technique that asks you to associate good feelings with the product
Avant Garde
Bandwagon
Testimonial
Transfer
12
Evaluating a source to determine if it is trustworthy
Celebrity endorsement
Avant Garde
Accuracy
Credibility
13
The color GREEN in this logo is used to associate what with their product?
Health
Hunger
Creativity
Freshness
14
Using statisic, percents, and numbers to convince you this product is better than others
Transfer
Bandwagon
Facts and Figures
Testimonial
15
Any drawing, photo, chart, or other graphic designed to affect the audience in a purposeful way
Copy
Visual
Headline
Logo
16
What Persausive technique is used
Transfer
testimonial
Facts and Figures
Bandwagon
17
A catchphrase that evokes positive emotions or feelings about the company and product
Headline
Image
Copy
Slogan
18
Advertising that uses a well known person's fame to help promote a product or service
Celebrity Endorsement
Fame
Bandwagon
Facts and Figures
19
what persuasive technique is used
Authority
Avant Garde
Testimonial
Transfer
20
Persuasive technique meant to make you feel cool for being the first to have the product
Transfer
Testimonial
Avant Garde
Facts and Figures
21
what persuasive technique is used
Testimonial
Transfer
Facts and Figures
Avant Garde
22
Which Persuasive technique is used
Transfer
Facts and Figures
Testiimonial
Avant Garde
23
What are you looking for if you are looking to see if a source is out of date
Bandwagon
Transfer
Purpose
Timeliness
24
What advertising techniques are used here
Authority
Transfer
Celebrity endorsement
Testimonial
25
Which persuasive technique is used in this ad
Transfer
Testimonial
Bandwagon
Facts and Figures