stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
Ad Techniques Flashcards | StudBud
Explore
/
Ad Techniques
Ad Techniques
14 terms
·
StudBud Administration
·
54 plays
Imported from external platform
Flashcards
14 cards
F
Practice quiz
P
Host live
L
Questions
14
Answers
1
This ad is also trying to appeal to our intelligence by using statistics.
False
True
2
Which technique does this ad use?
Sex appeal
Fear
Health appeal
Bandwagon
3
We can tell that this is using glittering generalities because:
It tells you that everyone is using the product
It uses celebrities to endorse the product
It doesn't say who you will be taller, stronger, & smarter than.
It shows smiling, happy kids
4
What ad technique is being used in this ad?
Glittering generalities
Expert testimonial
Sex appeal
Patriotism
5
What ad technique is this using?
Cool Appeal
Statistics
Glittering generalities
Sales gimmick
6
This ad is suggesting that if we buy this truck we will be:
Healthier
Safer
More attractive
Showing our love for our country
7
What technique is this ad using?
Patriotism
Fear
Health appeal
Bandwagon
8
Which techinique is this ad using?
Patriotism
Bandwagon
Cool appeal
Glittering generalities
9
This ad shows which advertising technique?
Bandwagon
Fear
Patriotism
Gimmicks
10
This ad suggests that this product will:
Will make us happier
Make us healthier
Will make us "cool"
Will make us more attractive
11
What emotion is this ad using to try to convince us to buy the product?
Love
Happiness
Fear
None of the above
12
This ad uses which advertising technique?
Expert Testimonial
Fear
Cool Appeal
Sex Appeal
13
What technique does this ad use?
Facts & Statistics
Fear
Sales gimmick
Celebrity endoresment
14
This ad suggests that if we buy this product we will be:
Healthier
More stylish & cool
Getting a good deal
Safer
