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Marketing Start Ch. 1 Flashcards | StudBud
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Marketing Start Ch. 1
Marketing Start Ch. 1
5 terms
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StudBud Administration
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43 plays
Let's see how well we learned today's marketing concepts....
Flashcards
5 cards
F
Practice quiz
P
Host live
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Questions
5
Answers
1
It is important to know your competition's
Political preferences
Sales orientation
Mother-in-law
Strengths and weaknesses
2
The activity and processes for creating, communicating delivering and exchanging offerings that have value.
Marketing
Production
Promotion
Sales
3
The justification for an organization's existence is to satisfy customers' wants/needs and organizational objectives.
Marketing concept
Profits
Compelling value
Sales
4
The study of marketing
is extremely EXCITING and INTERESTING!
True
False
5
Sales orientation looks at our company's resources and asks "What can we do best".
True
False
