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English Lesson - Ethos Flashcards | StudBud

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English Lesson - Ethos

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Questions 10

Answers

1
Which person has more ethics/credibility when advertising a hygiene product?
A doctor with a medical degree and 20+ years of working experience
Someone that cleans your house 2 times a week
A med student who has been in college for 2 months
A celebrity with a profession of acting but has a skin care brand
2
What is an example of the Ethos persuasive technique?
Telling people that you have been a an award winning musician for 20 years
Telling people that their product was recommended by a random person
Telling statistics on the number of people that bought the product per year
Telling people that their product can help cure sickness
3
Using credible and reliable sources is part of Ethos
False
True
4
Making others feel sad is an example of ethos
True
False
5
What country does the word "Ethos" come from?
Romania
Turkey
Ukraine
Greece
6
What are some things that depends on the writer/person's credibility?
Being confidant
Similarities
Statistics
Expertise
7
A speaker's credibility can rely on trustworthiness
True
False
8
What does credibility mean?
A rich person that has control
Someone or something that can be trusted
Taking someone elses idea as your own
Someone with a credit card
9
Why is ethos important?
To give reason to the product by showing facts
To convince the audience you are trustworthy
To make people feel a certain way towards the product
To persuade people to buy the product
10
What persuasive technique is Ethos?
The appeal to logic and reason, usually using statistics
The appeal to examples, scenarios and recommendation
The appeal of emotions, appealing to hopes and dreams
The appeal to credibility and authority and being trustworthy