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AMR DIGITAL MEDIA RELATED QUESTIONS Flashcards | StudBud
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AMR DIGITAL MEDIA RELATED QUESTIONS
AMR DIGITAL MEDIA RELATED QUESTIONS
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FOR CLASS PRACTICE
Flashcards
20 cards
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Practice quiz
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Questions
20
Answers
1
Genre - Which of the following is not an Audio Genre?
Music formats
Simulation
Audiobooks
Talk Shows
2
Which of the following is not of the Websites genre?
Information e.g. News Wbsites
Commerce e.g. Amazon
Romance e.g. Mills and Boon
Community e.g. Facebook
3
Which is not a a feature of the gratification model of audience behaviour?
entertainment
escapism
habit
fulfilling personal needs
4
Which of the following would not be an audience demographic?
Buying habits
Age
Occupation
Gender
5
Which of the following can be described as active media?
TV programmes with phone in
Films
Broadcast radio
Magazines
6
Which of the following is not a secondary research method?
Vox pops
Internet research
Archive research
Library reserach
7
Codes are used to create meaning - which is not influenced by codes?
Mood
Atmosphere
Character emotion
Script
8
Codes help provide meaning to a media product - which is not part of Mise en Scene?
Costume and make-up
Lighting
Camera Angle
Sound
9
Which of the following would not be part of an audience profile?
Location of home
Aspirations
Loyalty to brands
Buying habits
10
Which of the following is not true about stereotypes?
they can blur the truth
they do not allow for individual weakness
they are a simplified description of people
they are a true reflection of people's character
11
Which of the following is not a primary research method?
Quesionnaire
Focus group
Internet research
Telephone Interview
12
Genre - which of the following is not a Film genre?
Sci Fi
Documentary
Crime
Tabloids
13
Which of the following can be descibed as passive media?
Films
Flash Websites
Virtual reality gaming
multimedia
14
Genre - Which of the following is not a Publishing genre?
Fashion
Music
News websites
Technology
15
Codes help provide meaning to a media product - Which of the following is not a Technical Code?
Script
Composition
Camera Framing and Angle
Movement
16
Denotation is:
what a phrase or word implies
The literal meaning of a word or phase
the translation of a word or phrase
17
What does the hypodermic needle model of audience behaviour suggest?
audiences cannot be influenced
Audiences have free will to choose
Audiences are passive viewers
Media caompanies cannot shape audience attitudes
18
Connotation is:
what a phrase or word implies
The literal meaning of a word or phase
the translation of a word or phrase
19
Narrative - which of the following doesn't fit with Todorov's narrative theory?
Recognition of disruption
Deviation
Equilibrium
Disruption
20
Which of these is the secondary audience?
A parent sitting watching a Disney movie with her son
A child playing an online game about witches and wizards.
