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3206 Media Terms Flashcards | StudBud
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3206 Media Terms
3206 Media Terms
16 terms
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8 plays
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Flashcards
16 cards
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Practice quiz
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Questions
16
Answers
1
What strategy is being used in this ad?
Humour
Plain folk
Zoo Animals
Snob Appeal
2
The images below are called:
Slogans
Ads
Visuals
Logos
3
What is persuasive strategy is being used in this ad?
Shock Appeal
All of the above!
Emotional Appeal
Facts and Figures
4
What strategy is being used here?
Sad
Emotional Appeal
Facts and Figures
Shock Appeal
5
What strategy is being used here?
Snob appeal
Emotional Appeal
Celebrity endorsement
Plain Folk
6
Who is the target audience?
Adults
Drinkers
Teens
Drivers
7
What persuasive strategy is being used in this ad?
Snob appeal
Bandwagon
Plain folk
Walmart
8
This review is also called a:
Facts and Figure
Subliminal Message
Review
Testimonial
9
The text under each image is an example of what?
Negative Space
Name-Calling
Slogan
Logo
10
The arrow in the FedEx logo is an example of what?
Marketing
Subliminal Message
Negative Space
Facts and Figures
11
What persuasive strategy is being used in this ad?
Sex Appeal
Snob Appeal
Bandwagon
Celebrity Endorsement
12
Who is the target audience?
Babies
Dads
Moms
Parents
13
What persuasive strategy is being used here?
Plain folk
Sex Appeal
celebrity endorsement
Snob Appeal
14
What persuasive strategy is being used in this ad?
Plainfolk
Bandwagon
Shock Appeal
Testimonial
15
What is the black part of this ad that surrounds the "R" called?
negative space
subliminal message
darkness
Shock appeal
16
This Burger King ad uses which persuasive strategy?
Facts and Figures
Bandwagon
Shock Appeal
Name-Calling