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Marketing Quiz - Persuasive Techniques Flashcards | StudBud
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Marketing Quiz - Persuasive Techniques
Marketing Quiz - Persuasive Techniques
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Flashcards
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Questions
12
Answers
1
Which of the following persuasive techniques is being used in the following ad?
Bandwagon
Greenwashing
Snob Appeal
Plain Folk Appeal
2
This is an example of GLITTERING GENERALITIES.
False
True
3
Which persuasive technique is used in this ad.?
Logical Appeal
Glittering Generalities
Celebrity Endorsement
Name-Calling
4
Which of the following persuasive techniques is being used in the following ad?
Bandwagon
Plain Folk Appeal
Snob Appeal
Bait and Switch
5
This is a good example of TRANSFER.
False
True
6
What persuasive technique is most used in this ad?
Evidence
Humour
Appeal to patriotism
Hyperbole
7
What technique is being used most here?
Testimonial
Facts and Figures
Transfer
Bandwagon
8
This ad is a good example of...
Plain Folks
Facts and Figures
Celebrity Endorsement
Name Calling
9
These are all examples of? Choose the BEST answer.
Hyperbole
Slogans
Companies
Bandwagons
10
What technique is being used here that makes people feel pressure to buy?
Snob Appeal
Call to Action
Bandwagon
Testimonial
11
Which technique is being used in this ad.
Testimonial
Facts and Figures
Bandwagon
Celebrity Endorsement
12
What persuasive techniques are used in the following ad?
all of the above
transfer
testimonial
rhetorical questions
